French niche house Serge Lutens has launched La Couche du Diable, a new fragrance.
How can one attend the coronation of Satan without ever once having tasted sin? Oud and labdanum come together to create a diabolical and sumptuous veil of indulgence and remorse for a first transgression.
“No longer does one need to go to Hell to summon the Devil. Seek, and the Earth shall provide! I now no longer turn to a blazing fire Choosing burning embers over fiery flames, my remorse conquers the night.”
Serge Lutens La Couche du Diable is available in 50 and 100 ml Eau de Parfum.
(via sergelutens)
Update: the description from Harrods...
Find beauty in darkness with the Serge Lutens La Couche du Diable eau de parfum. The warm, woody and balsamic sweetness of oud accord steadily blazes along the base, as leathery cistus jam stands at the centre, while a fruity complex and rose writhe seductively at the fore.
Serge does good smokey notes. Nonetheless, oud gets a bit of a sigh. Still wanna smell it though.
I think Serge and I are done with each other. I will stick with the happy memories.
You and me both. This sounds like yet another years-late-to-the-bandwagon scent from Uncle Serge. Luckily, I have numerous bottles from before the whole enterprise went to hell, enough to last me for the rest of my life, I would think.
I kinda feel that way about Kilian.
Oddly, I had no plans to attend the coronation of Satan.
Lol, ditto!
My invite came as one of those annoying animated Evites which proceeded to crash my computer. AND I wasn’t allowed a “plus one”!
Hah!
Ahaha!
Excellent.
Lutens PR is exhausting.
Agree with this, also.
Pass. I’m totally ouded out and offended by the direction the brand is taking since Shiseido took it back over.
The Devil’s Diaper? Man, come on. Just no. :/
Right? “I’ll take ‘Tell-Tale Signs You Are Surrounded by Yes-Men’ for $400, Alex.”
Ha! And I thought “milk tooth” was a bad perfume name…
As an atheist who’s not afraid to burn in hell – to quote Ron Reagan – I find this coronation of Satan quite amusing. What I’m truly afraid of here is that for me oud is a disgusting turn off whenever I see it as a note. I can’t think of something that smells more utterly vile and repulsive.
This ad copy is truly something else.
Wouldn’t mind trying this though, if only to see what Uncle Serge does with oud.
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