More than just a way of eliminating odor (we’re talking about you, Fido and Frisky), home fragrance has lately become a means of self-expression. “It’s an element of design, like the colors on the wall or the furniture — it’s a way for people to communicate who they are,” said Richard Weening, chief executive of Prolitec, the Milwaukee-based commercial air care company that recently introduced Aera.
— The New York Times investigates high tech diffusers. Read more at When a Scented Candle Just Won’t Do. Hat tip to Holly and VanMorrisonFan!
What a neat article!
An old fashioned idea given a technological twist! Back in the ancient empire days, only very upper stratum could scent their homes on the reg, with burning of fine resins or boiling them in water to scent homes. The options presented- one device can scent a HOUSE of 2000 sq ft, never mind a room!- seem like a cleaner and softer way to create ambiance in a home.
For me, I like that layered effect of scent when you enter a home- whether a humble residence (mine) or a Chateau. There is the cooking, and the soap for cleaning the house, and then there is the air from the backyard and the herbal powder used to scent the carpet All of that creates an air.
Thanks for this article, Robin!
Glad you enjoyed it