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I then selected the top fragrances

Posted by Robin on 24 January 2017 2 Comments

“I got a brief from the client and then worked with the perfumer to develop the fragrance. I then selected the top fragrances from the 20 or so that the perfumers created and took them to my clients – including Procter & Gamble, Gucci, Prada, Hugo Boss and Lacoste – in Paris, New York and Japan,” said Borodinsky, who spent 17 years in France.

— Carol Borodinsky talks about her job as a fragrance evaluator. Read more at From Paris with perfume at the North Coast Courier, and see also The Juice: Fragrance Evaluators Tell Their Stories at Perfumer & Flavorist.

Filed Under: perfume in the news

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  1. Oakland Fresca says:
    24 January 2017 at 2:48 pm

    The Perfumer & Flavorist piece was fun to read. I wish there were more articles like this out there that demystified the scent industry. The line about “fruity” meaning something different in Nigeria makes so much sense to me. I’d like to learn more about the cultural tags to scent and how folks in the industry would describe the different takes on scent notes by culture, geography or language.

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    • Robin says:
      24 January 2017 at 3:29 pm

      Perfumers are now so much more widely known than they were, but creative directors and evaluators are still nearly invisible…

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