French niche line Etat Libre d’Orange has launched Attaquer Le Soleil Marquis de Sade, a new fragrance.
To attack the sun, to drive it from the universe, to create perpetual darkness – what an outrageous proposition! But Donatien Alphonse François, Marquis de Sade, was an outrageous man. He took on many roles: writer, revolutionary, philosopher, libertine. He disdained the social norms and he demanded unrestrained freedom. He questioned every assumption about love, beauty, even violence, and he ignored the taboos. He wanted to attack the sun and ignite the world, liberate us from our preconceptions, break down the barriers which keep us from accepting our own desires. We identify with him, because we try to do the same.
[...] As a creator of perfume, how could I open my perspective, imagine beyond my limitations? A very personal question. The cistus! One of my paradoxes. One of my gray areas.
I have always recoiled from the cistus, I’ve avoided it or hidden it under thick layers of vanilla and amber as a way of escaping it. This is why I have made myself confront a radical formula: the cistus, exposed, and in all its states.
My dear Marquis: here’s to your suns, to our volcanoes! — Quentin Bisch, perfumer
Etat Libre d'Orange Attaquer Le Soleil Marquis de Sade is available now on the brand website, €125 for 100 ml.