London-based fashion designer Bella Freud has launched Close To My Heart, a new oriental fragrance.
The scent focuses on tuberose, with additional notes of neroli, jasmine, rose, oud, black musk, patchouli, sandalwood and moss.
Bella Freud Close To My Heart is currently exclusive to a pop-up at Fenwick of Bond Street, £95 for 50 ml Eau de Parfum (sweater sold separately, £300).
(via fashioninsight.co.uk, fenwick.co.uk, wwd)
Could be powerful – love the sweatshirt actually. This is the second time in as many days that I have read of black musk. Is it a new aromachemical? or just the opposite to white musk?
Doubt it is a new aromachemical, probably just an existing one (or mix) that is heavier and darker in tone than white musk (which is likewise not one single aromachemical, just a description of cleaner musk notes). And not a new idea anyway. Jovan Black Musk, The Body Shop Black Musk, Illuminum Black Musk, Montale Black Musk, etc.