Guerlain has launched Ne m’Oubliez Pas, a new limited edition fragrance for women. Ne m’Oubliez Pas is named for one of the brand's early wax-based lipsticks, from the 1880s.*
Ne m’Oubliez Pas was developed by perfumer Thierry Wasser. The notes for the woody spicy oriental include plum, cardamom, rose, immortelle, carnation, cinnamon, patchouli, amber notes, vanilla and moss.
Guerlain Ne m’Oubliez Pas is exclusive to the brand's flagship store in Paris, and is sold in 125 ml Extrait, €500.
(via guerlain, additional information and found via Monsieur Guerlain at Facebook)
*There was also a fragrance with this name in the 1920s, by Jacques Guerlain.
Oh it sounds lovely. Fortunately? I will never be disillusioned. . .
Exactly!!
HA, truth.
I want it. Love the bottle. But the price, yikes.
I adore the bottle — colors, everything. Fortunately for me, have not loved a modern Guerlain in ages & ages, so not likely to lose any sleep over this one
Thirding for the bottle.
This sounds like my perfect perfume…almost swooning. I will just have to be resourceful and try and blend my own version…hmmm…A little bit of Comme des Garçons Carnation from the Red series, maybe their Rose too, a dash of Shalimar, L’Occitane Immortelle face cream from the bathroom cupboard…..Hey, this is fun. Reminds me of when I was a kid and used to try making stuff like chamomile hair rinse or onion skin dye. Thanks Robin. And thanks Guerlain for being so ridiculously expensive that you’re not even an option!
Let us know if you come up with the perfect formula!
In the name of bloody sanity Guerlain, would you please release something so that it’s possible to buy?
I. Will. Give. You. Money.
Ditto that in spades!
Yep.
Oh, dear, the bottle is looking so perfectly lovely, and the note sounds wonderful.
I am sure it is screechy, and too sweet and only lasts for 45 minutes. Please don’t anyone ever tell me otherwise! LOL!
Holla!
Love the name, love the bottle… the notes even sound nice (and I’m not a spicy-oriental lover in general). But it’s too expensive, so – nope. Moving along, nothing to see here.
I’m sure there are people who will test it anyway because it’s Guerlain and fall in love, and that there are people who will buy it *because* it’s expensive. I’m just not one of either kind.
I’d be with you except that 125ml is a pretty big bottle… if I did have a chance to test it, I probably would, because a split could make it not so crazy: if I liked it, and if I had a chance or a mule to pick one up, and if others wanted to divest me of like 100ml… Lotta ifs tho!!
(In truth I probably won’t even have a chance to test it–if samples become available at all, I assume they’ll be really pricey, which I’ve sworn off for the time being.)
And why sell extrait in a stupidly excessive and inconvenient Giant Bucket Size??
Release this in a sensible 15 or 30ml, maybe some EdP and EdT, and I’d be all over it, but in this format it may as well not exist.
As required by perfume law, here is a comment about the terrible wrong Guerlain is perpetrating when they are willing to do a bottle for 500Euro at the flagship store only, yet won’t sell us Attrape-Coeur for any price, at any store. HRMPF!
Damn these stupid limited editions !
The one thing Francis Kurkdjian and I have in common … we both don’t like limited editions. ( as per an interview I read …. )
Will just point out that he has done several of them for other stores!
Gee whizzz !!! You are right ….he has ……
Gosh, everything about this sounds wonderful and the bottle is beautiful. I wonder though, who are the people that buy such expensive fragrances? Does the company even make a profit from them? I have a friend who has a boss that buys a lot of Bond no. 9 and Armani Prive, but she never wears them. I actually ended up with cuir amethyst because sometimes she just gives them away. It makes me sad to think that she could by this Guerlain for no other reason than she can.
I wonder about this too. Of course there are plenty of people with the funds for bottles at this price point, but how many really love perfume?
The notes do sound delicious and as I’ll be in Paris in Nov. I will indeed be giving this one a sniff.
Congratulations on your trip to Paris and do report back!
Though the bottle is gorgeous, the notes and the color of the juice make me wonder if this isn’t an over priced Coco Mademoiselle kind of thing. In the same spirit of meredifay above, I’ll be sticking to this impression.
This sounded wonderful until I saw moss (((shudder))). And who is going to use up a vat of extrait?
There are plenty of astronomically rich people in the world, something that workaday folks like us tend to forget. They are the market for this kind of product, not us. I imagine the buyer of this perfume is a wealthy man looking for an expensive, hard to get and romantic gift for his wife or lover. Whether he or she appreciate the scent is beside the point. It’s a token, a bauble.
Of the millions of words available, why was this given a name exactly like a previous release?
It’s a good evocative name… and I don’t think the earlier version hung around long enough to leave a legacy behind. Doesn’t bother me.
I mean, you couldn’t do another L’Heure Bleue, but if Guerlain wanted to put out a new version of, oh, Cachet Jaune or something, that would be okay IMO.
To capitalize on their history, I’d think. Guerlain’s Ne m’Oubliez Pas was one of the first commercial lipsticks (some say the first bullet shaped, but I’ve seen different dates for that, so hard to establish for sure. Lipsticks weren’t twist-up until later though.). In other words, they have HERITAGE, and plenty of it.