Launching on April 1st (you have been warned), Cheeteau, the debut fragrance from Frito-Lay's Chester Cheetah.
This spring, international socialite, media personality and Cheetos brand spokes-cheetah Chester Cheetah, triumphantly enters the perfume category with the introduction of Cheeteau, a prestige fragrance that celebrates the irreverent, intriguing and playful nature of the iconic feline with a scent bold enough to excite and delight. Cheeteau will be available beginning April 1 for a limited time.
Global icon Chester Cheetah unveils Cheeteau – a cheesy new fragrance reminiscent of the popular Cheetos snack, available for a limited time beginning April 1. Fans can find out how to get their paws on a bottle by visiting www.Cheeteau.com Distinctive yet timeless, playful yet refined, Cheeteau offers a frisky blend of bold notes bursting with sensual, cheesy aromas that unveil an enchanting bouquet reminiscent of the popular snack that catapulted this star to global fame.
"My fans are always telling me they love it when Cheetos dust lingers on their lips and fingers, keeping the deliciously cheesy scent around a little longer," said Chester Cheetah, official spokes-cheetah of the Cheetos brand. "So this spring, I've decided to bottle the iconic aroma so that the pleasure of Cheetos is never farther than a spray away."
To support the launch, Cheeteau will be part of an extensive marketing campaign including a digital video and print ad featuring Chester Cheetah. The campaign leverages Chester's presence as an iconic pop culture personality to spread the word of the fragrance. For more details on Cheeteau, follow @ChesterCheetah on Twitter, or visit www.cheeteau.com.
(via prnewswire)
If this costs less than $10 I will buy it.
If it costs less than $10 AND I see it at the supermarket, I will buy it too. Clearly it’s a joke, but hope they have really produced the product.
Have to admit, rather cute though. Dare I say better executed than some real perfume copy…
Yes!
“Cheeteau will be available beginning April 1 for a limited time.”
A time limited to April Fool’s Day? Hmmmmm
Could well be. Way funnier if the scent exists though.
Agreed! And after all, the Burger King scent turned out to be real, so you never know.
I want it!!!!! Hahahaha Talk about guilty pleasures.
I read about Pizza Hut’s fragrance a while back. Just wished it wasn’t that limited and hard to get.
I am hoping for a Mc.D or Kentucky scent.
Oh man, those KFC herbs and spices. I want them on me.
So Robin, when’s the review for this Cheeteau?
Presumably, on 4/1!
There was a Kentucky Fried Chicken candle…
https://nstperfume.com/2013/11/23/your-home-can-now-smell-like-fried-chicken-all-the-time/
Wow. How did I miss that!?
Okay, it’s official. Definitely getting the Cheeteau.
3 times the charm right?
One for my husband for sure:)
Sounds like an April Fools joke to me!
This is clever
Now that the Honey Nut Cheerios bee has gone gangsta, a honey nut perfume seems like a natural next step! Love Chester’s reference to the inevitable orange fingers of Cheetos.
http://www.youtube.com/watch?v=JXwTglgVwd0
Honey Nut Cheerios perfume I would buy and wear and love and not even kid about.
I can’t believe I just watched that..lol.
This is the second new fragrance launch this week that I’m pretty sure is really a Prix Eau Faux entry.
I see a real potential for layering here…a few years back there was a donut fragrance fronted by Homer Simpson. These two fragrances combined would make for some intriguing notes.
I would wear a donut scent..powdered sugar blueberry..but they would never get it right lol..no matter what they did..it would probably end up just smelling like that darned Midnight Fantasy by Britty S.
Can’t say I’ll buy this…but it sounds worlds better than the Black Vines licorice scent! LOL
I just gotta say I am hungry now..for junk food and Cheetos. I love that snack. I am still bummed they disco’d the Puff Balls, member those? Yep, me and Rainman understood each other somewhat when it comes to Cheetos Puff Balls. I have totally dated myself but who cares, love that snack! The hot fire ones leave me wanting something else..even though my mouth is burning too much to eat anything else after, lol.
I wonder if the juice will spray clear and turn orange?