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Molinard Habanita Eau de Parfum ~ relaunch

Posted by Robin on 23 May 2012 18 Comments

Molinard Habanita

Molinard has reformulated and relaunched their iconic 1921 fragrance, Habanita, in Eau de Parfum.1 The bottle and outer packaging feature the original frieze designed by Lalique for Habanita.

This Eau de Parfum is a re-discovery of the alchemy of this mixture of complex essential oils. Habanita offers a new fresh side, whilst maintaining what is essential : strength, depth, poetry, a touch of originality, unlike any other.

Notes include mastic, geranium, petitgrain, ylang ylang, vetiver, jasmine, nutmeg, heliotrope, mimosa, rose, cedar, vanilla, musk, patchouli, amber, moss and sandalwood.

Molinard Habanita Eau de Parfum can be found now at Molinard in France, in 30 and 75 ml.

(quote via molinard, additional information via habanita.fr, parfum-femme.prime-beaute)

1. Just to be clear, this is not the first time Habanita has been available in Eau de Parfum. You can find my review of Habanita here.

Filed Under: new fragrances
Tagged With: molinard

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18 Comments

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  1. pigoletto says:
    23 May 2012 at 9:34 am

    don’t want a new fresh side! argh.

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    • Robin says:
      23 May 2012 at 9:38 am

      Me neither. But hard to say how much they’ve tinkered w/ it without smelling it. Probably somebody has reviewed it already.

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  2. kaos.geo says:
    23 May 2012 at 10:17 am

    I like the bottle!… I haven’t smelled habanita in ages! (going for your review right now) I wonder how the distribution’s gonna be…

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    • Robin says:
      23 May 2012 at 11:01 am

      I wonder too…Molinard is not all that easy to find (at least, in person) in the US.

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  3. fleurdelys says:
    23 May 2012 at 10:47 am

    Uh oh…”reformulation” and “relaunch” don’t sound good to me. Neither does “fresh”. I own and love Habanita in the EDT version – I hope they leave that one alone.

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    • Robin says:
      23 May 2012 at 12:05 pm

      I hope so too. At the moment, I don’t see any other concentrations on the Molinard website. Keeping fingers crossed.

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  4. Norna says:
    23 May 2012 at 11:22 am

    Ooooh I don’t like the sound of that. “A new fresh side”? To Habanita? Seriously? Still, I’m going to give it a shot.
    Habanita edt is one of my regulars for years now, and I hope they aren’t planning on reformulating her to. I’d hate to see her spoiled.

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    • Robin says:
      23 May 2012 at 12:05 pm

      See my comment just above…I hope the EdT still exists.

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  5. kathleenF says:
    23 May 2012 at 12:05 pm

    You know that they’ve found a way to destroy this beauty. I don’t think I’ve smell a reformulation that, actually, improved the original scent.

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    • Robin says:
      23 May 2012 at 12:18 pm

      True, but I have smelled reformulations that were reasonably respectful, and more important, that kept a fragrance in production as opposed to being discontinued.

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  6. maggiecat says:
    23 May 2012 at 1:27 pm

    This sounds exciting, reformulation or no. I hope we get a chance to see it in the U.S. soon!

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    • Robin says:
      23 May 2012 at 5:23 pm

      See below…

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  7. annemarie says:
    23 May 2012 at 4:55 pm

    I swooped on this as soon as it was up for sale on the Molinard website and my package arrived yesterday (from Grasse!). After a few hours of testing, my interim conclusion is that the differences between the EDT and the new EDP are … minimal. As I keep comparing them my perception may change, but so far they seem like twins: same notes presented in the same way, and same longevity (although have not had much of chance to test this last point).

    I don’t smell any ‘fresh’ side whatsoever. There was a moment when the fruit notes seemed to fall flat, as if they were not quite up to the Habanita challenge, put that was just a fleeting impression. So far I’, very pleased indeed. Box and bottle are gorgeous.

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    • Robin says:
      23 May 2012 at 5:23 pm

      Thanks so much for the review, that’s great to hear!

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    • poodle says:
      23 May 2012 at 6:42 pm

      Oh thank heavens. I saw this post and thought please no, if it’s not broke then don’t fix it. I have a decent amount in my bottle thankfully so I don’t need to worry about replenishing anytime soon.

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      • annemarie says:
        23 May 2012 at 7:05 pm

        It’s gorgeous stuff isn’t it? If I find the EDP is after all behaving radically differently from the EDT, I’ll comment here again.

        I couldn’t wear it again today tho’, as I have an early meeting, in a small meeting room, and did not want to blast my colleagues out of the room with my perfume!

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    • Emily says:
      24 May 2012 at 3:55 pm

      Well, that’s a relief! I might look for a backup bottle of the EDT just in case, in part because I just prefer the looks of the old bottle and I’m not sure how much is left in mine anyway (black glass, after all). Thanks for the mini-review, Annemarie.

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      • annemarie says:
        24 May 2012 at 5:03 pm

        Yes, grab an EDT while you can and while they are still dirt cheap. The EDT is no longer listed on the Molinard website, so I assume it has been discontinued.

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