Nail varnish has become the top-selling fashion accessory, replacing lipstick as an affordable indulgence in austere times and leading to a boom in sales as consumers flock to buy bright-coloured bottles. [...] In France, over the whole of 2010, perfume sales in department stores rose 2 percent. Over the same period nail colour jumped 42 percent, according to global market research company NPD.
— And there are even more nail polish blogs than perfume blogs. Quote is from Beauty industry sees growth at its fingertips at Money Control.