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Profumum Arso & Battito d’ali ~ new fragrances

Posted by Robin on 3 January 2011 34 Comments

Battito d'ali

Italian niche line Profumum has launched two new fragrances, Arso and Battito d'ali:

Arso ~ "Outside the first snow was falling and the wind was caressing the leaves of the pine trees. Inside the chalet the company of a good red wine mingled with the notes of a beautiful jazz music. You and I hugging on an old sofa and around us the smell of a crackling fireplace, the white smoke of a precious incense and the warm scent of pine resin." With notes of cedar leaves, leather, incense and pine resin.

Battito d'ali ~ "Immanent and transcendent! What is the smell of a fluttering of an angel? Who has ever heard it?" With cocoa powder, orange flowers, myrrh and vanilla.

(via profumum)

Filed Under: new fragrances
Tagged With: profumum

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34 Comments

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  1. maggiecat says:
    3 January 2011 at 11:04 am

    Angels smell like cocoa powder? Who knew? (Sorry – I’m back at work today after the holiday break and am a little snarky…)

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    • Robin says:
      3 January 2011 at 11:19 am

      Angels *ought* to smell like chocolate cake with sour cream chocolate frosting, but I will settle for cocoa 😉

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      • 50_Roses says:
        3 January 2011 at 12:34 pm

        So angels smell like–devil’s food cake? And BTW, why do devils get so much better tasting cake than angels?

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        • Robin says:
          3 January 2011 at 1:05 pm

          You have to wonder…

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        • alotofscents says:
          3 January 2011 at 5:23 pm

          Because it’s so good it’s a sin. 😉

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        • ol rait says:
          3 January 2011 at 8:23 pm

          I have to say, I would take a vanilla angel food cake over devil’s food cake any day. Maybe I’m just weird like that.

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      • boojum says:
        3 January 2011 at 3:10 pm

        You forgot the coffee cream cheese filling and slivered almonds on top.

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        • Robin says:
          3 January 2011 at 10:00 pm

          Oh my, so I did.

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  2. Daisy says:
    3 January 2011 at 11:22 am

    I don’t know if I need any more perfume right now….but after reading the first one: I definitely need a romantic getaway weekend!

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    • sarahbeth says:
      3 January 2011 at 11:44 am

      No kidding! The thought of taking down my Christmas tree/ornaments/lights makes me feel like I need (another) vacation somewhere tropical. .. angels could smell like coconuts and palm trees at this point!
      Profumum does do nice frags, but pricey… I don’t think Turin/Sanchez had high marks for this line… when are they coming out with their next book I wonder?

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      • 50_Roses says:
        3 January 2011 at 12:32 pm

        I hate taking down the Christmas decorations! Putting them up is work, but when I am done, I have something pretty to look at, so it is worth it. Taking them down is work, and there is nothing to look forward to except a suddenly barren-looking house and yard.

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        • Robin says:
          3 January 2011 at 1:06 pm

          Oh no, already?? Haven’t even thought about taking down the tree.

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          • 50_Roses says:
            3 January 2011 at 2:27 pm

            I know, it seems as if I just put it up. Maybe next weekend…or the next.

    • Dolly2 says:
      3 January 2011 at 2:26 pm

      Here!Here! A romantic getaway weekend or just to getaway!

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  3. Rictor07 says:
    3 January 2011 at 12:00 pm

    I havent tried many from this line, but lucky for my wallet, ive hated the ones i have tried.

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    • Robin says:
      3 January 2011 at 1:06 pm

      I have not hated them, but haven’t adored them either.

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  4. mals86 says:
    3 January 2011 at 12:11 pm

    I’m not sure angels smell like cocoa and orange blossom… but I will say “beating of wings,” which is my best guess on the Italian there, is a lovely name.

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    • Bee says:
      3 January 2011 at 2:57 pm

      just barging in, Mals, because Italian is my mother language: “un battito d’ali” is even more than just beating of wings, it has an ephemeral quality about it, so the name is even more suggestive than you thought! (and is making all my new year resolution of NOT helplessly falling for new scents even more difficult, a name like that is like a wonderful book title, I just have to buy it)

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      • Merlin says:
        3 January 2011 at 7:58 pm

        I wish the non-English names were automatically translated in all reviews, blogs etc…It always makes such a difference to me!

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      • mals86 says:
        4 January 2011 at 9:10 am

        Oooooooh. Thanks, Bee!

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  5. dominika says:
    3 January 2011 at 12:13 pm

    That first one sounds right up my alley, but this line is so pricey and they’re only available here in 100 ml.

    I’ve tried and loved their patchouli scent, but I just couldn’t justify spending so much on a bottle when I could get two Serges for that price.

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    • Thanna says:
      3 January 2011 at 12:45 pm

      “…get two Serges for that price.” Ouch! I was thinking that I needed to hunt down that first one until I saw this.

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    • 50_Roses says:
      3 January 2011 at 2:26 pm

      The first one does sound nice, but then again, they also sound similar to Zagorsk (incense + pine + cedar). Don’t know how alike they actually are, but Zagorsk is much cheaper.

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      • boojum says:
        3 January 2011 at 3:14 pm

        hmmm, and I already have Zagorsk. You may have just rescued me, at least temporarily. 😉

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    • alotofscents says:
      3 January 2011 at 6:06 pm

      I love their Amber Aurea ; a deep smooth slightly vanilla sweet amber.

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  6. lovethescents says:
    3 January 2011 at 2:30 pm

    Is it childish of me to mention that the first one has a silly name? 🙂 lol

    Re: the smell of angels, I sniffed the Andrea Maack one that lists angel skin as a note in Sharp. Just smells very girly and fluffy, if you know what I mean.

    I’m generally uninterested in this range. I’m not sure why….

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  7. Haunani says:
    3 January 2011 at 2:55 pm

    I would try these. Of the four Profumums I’ve tried, only one disappointed me. Loved Acqua di Sale, Vanitas, and Neroli. Confetto was way too gourmandy-sweet for me.

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  8. boojum says:
    3 January 2011 at 3:17 pm

    I’ve only tried 2 from this line, I think. One was absolute love (Victrix), and the other was firmly in the “meh” camp (Ninfea). Both of these sound worth a sniff, at least. I wonder if the second is anything like Theorema…

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  9. Wordbird says:
    3 January 2011 at 5:18 pm

    See, Arso sounds heavenly and so totally me, but the NAME!!!
    ‘What do you smell of darling?”
    “Arso.”
    No, no, no, no, no, no, no, my arse, no!

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    • 50_Roses says:
      3 January 2011 at 6:29 pm

      I had the same thought. The translation I found is “burnt”, which IMO is still not a great name, but at least it is not embarrassing. Clairol once sold a steam curling iron called a “Mist Stick”. Supposedly it didn’t sell well in Germany, because “mist” in Germans means “manure.” One of the many challenges of international marketing…

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    • sunsetsong says:
      3 January 2011 at 6:57 pm

      Yup, Arso is just so not for us Brits, unless there is an ultra niche customer in mind.

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  10. quinncreative says:
    3 January 2011 at 9:31 pm

    Arso? ARSE-O? Perfume name fail, srsly. Where are those extravagant perfumer-namers when you really need them? Cedar is the new fruity-floral. And I remain in hibernation until that hamster-cage train passes.

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  11. cazaubon says:
    11 January 2011 at 5:10 pm

    I am afraid I could not reveal that I was wearing Arse as a perfume. 😉

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  12. raluca says:
    4 June 2011 at 4:58 pm

    Profumum is “wow”. I have (as decants!) Oxiana, which is unique, and Patchouli, one of the best patchouli existent. I want the majority of them, but they have only those huge 100 ml bottles at crazy 180 euros. Arso is great, deep incense, cedar. Battito d’Ali is beachy with cocoa and also much like some jasmin.

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