She is modern, mischievous and audacious. Who is she? She is Dancing Ribbon, the first Ricci Ricci Limited Edition. Self-confident, playful and dreamy, our heroine plays with her ribbon, which entwines and surprises her.
The ribbon, no longer pink but flame red, adorns both the bottle and its box. Inspired by pop art, reminiscent of Bert Stern’s famous photo session with Marilyn Monroe, The Last Sitting, this poppy-red ribbon lends its signature to the ad visual, like a dash of fluorescent highlighter. A visual that once again features Jessica Stam playing hide-and-seek on the rooftops of Paris.
Ricci Ricci Dancing Ribbon was developed by perfumers Aurélien Guichard and Jacques Huclier; the notes include raspberry, rhubarb, ginger, Beauty of the Night, tuberose, Centifolia rose, patchouli and sandalwood.
Ricci Ricci Dancing Ribbon by Nina Ricci will be available in 50 ml Eau de Parfum. (via ninaricci, with thanks to Jacob for the link!)