Ed Hardy will launch Born Wild, a new duo of fragrances for men and women, in November.
Ed Hardy Born Wild For Women (shown above) ~ "Let this daring fragrance take you on an adventure as impossible to resist as the woman wearing it. A bright, mouthwatering opening of dewberry and cassis buds blend with the power of magnolia and peach blossoms to create a whirlwind of intoxicating aromas. The test of courage continues when notes of muguet and sandalwood mingle together wrapping you in a compelling trance. Finally the dust settles and all that remains is a sexy musk on your skin holding the memory of the dangerous journey." Born Wild For Women was developed by perfumer Calice Becker, and will be available in 50 and 100 ml Eau de Parfum and in matching body products.
Ed Hardy Born Wild For Men ~ "This daring fragrance opens with a sense of adventure. Notes of cara cara orange, spicy cardamom, ambrette seed and apple create an intense first impression. Jasmine, neroli, ozone and pink peppercorn create a bold heart that demands you to push the boundaries. Ending with California Palo Verde and sandalwood, this scent drives you to take a risk." Born Wild For Men was developed by perfumer Olivier Gillotin, and will be available in 50 and 100 ml Eau de Toilette and in matching grooming products.
Update: see a brief review of Born Wild for Women.