Pop star Avril Lavigne will follow last year's Black Star with Forbidden Rose, a new fragrance that calls on young women to believe in themselves.
Forbidden Rose is a fruity floral; the notes feature red apple, white peach, bourbon pepper, lotus flower, apple blossom, heliotrope, pomegranate, vanilla, chocolate and sandalwood.
Avril Lavigne Forbidden Rose will be available in 15, 30 and 50 ml Eau de Parfum and in matching body products. It is due to launch in July. (via cosmoty.de)
Update: see a review of Avril Lavigne Forbidden Rose.
Well… the ad picture didn’t make me laugh as much as the one for Black Star.
Looking forward to seeing the commercial for this one…
She seems to have realized that spraying perfume on her face while having her eyes open and smiling with an open mouth is not such a great idea after all… 🙂
The bottle looks nice, but seriously this ads are all so frou-frou (even the typography)!
The only one that, IMHO, really has it down pat is Gwen Stefani.
Her offerings (talking from the packaging and branding side) are REALLY alligned with her image, or at least to what I perceive as her image. All celebrities should be contacting the company handling her marketing ASAP!.
Ah, ha! A perfume with the word “rose” in its name….but no mention of rose as a note.
Tricky, tricky.
I was wondering about that too…but perhaps there is rose and they didn’t list it (?)
The joke is that the rose is forbidden!
LOL — that works!
A new perfume that calls on young women… to plunk down $35.
🙂
Hee hee hee! Good to start out the day with a laugh. But I do like that bottle. “Calling on young women to believe in themselves.” LOL!
I like the bottle too.
“Believe in yourself, girl!” By wearing a fruity-floral like every other teen in North America!
How funny, I was thinking the exact same thing!
Nothing says believe in yourself like a fruity floral!
I like Avril. And I think the bottle’s pretty, in that Gothic-mystical-potion sort of way.
But anything with chocolate in it is a big NO for me, particularly after the My-Valentine-Date-tripped-and-smashed-the-roses-and-chocolates disaster of 100% Love.
Didn’t Luca Turin Love that?
Yes, he gave it five stars.
I blame him for my disappointment. I blame him for Insolence, too. Urgh. Kill.Me.Now.
Oh, yeah–that one was the olfactory equivalent of eating soap. Yuck.
LOL! I really like 100% Love, but looks like I’m alone on that today.
Maybe not, I will have to go and smell my sample when I get home tonight. ;(
I don’t like fruity florals, and won’t be looking for this, but I do notice that there is to be a 15 ml size. I hope this will become more common. In my experience, it is often hard to find bottles smaller than 50 ml.
The bottle kinda looks like Elizabeth Taylor’s Gardenia
And it reminds me of Anna Sui’s first perfume bottle, too. Purple glass, black rose.
I didn’t know she was still “big.” I thought she was “big” for about 5 minutes, ten years ago.
Maybe there’s a Canadian fan base… 😉
Hence the perfume launch. It screams “Hey, I still exist!!” without the hard work of a new album
I find this surprisingly appealing. Normally I’m really snobbish about celebrity scents, but this Gothic look works for me. Her first one at least wasn’t unpleasant, and I like Sandalwood. If it doesn’t deliver, I still have Midnight Poison for a “Gothic feel” perfume.
The bottle looks like the offspring of Lancome Tresor in Love and Anna Sui.
Hasn’t the world run out of celebrities who want to launch a perfume? I can only hope…
Especially when the fragrances are all fruity florals! It is incomprehensible to me that people buy a fragrance just because a celebrity endorses it.
I do admit to sometimes being influenced by the bottle and the name. I will not buy an expensive perfume for the bottle, but a cheap one I might. The name is more of a negative factor–I won’t buy a fragrance for the name alone, but I have been dissuaded from trying one because I hated the name. After all, someone might ask me what I am wearing, and I don’t want to have to answer with a name that is stupid or embarassing to say.
Doesn’t the bottle look like Tresor in Love except in lilac and with the black rose on the cap rather than around the neck?
The notes read like a fruit salad.
Do anyone know how much is Forbidden Rose in UK?
Escentual.com carries the line if you want to check the price there.