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Never let you forget you’re a man

Posted by Robin on 9 March 2010 17 Comments

By request, the 70s commercial for Enjoli by Charles of the Ritz — the 8 hour perfume for the 24 hour woman. Poor video quality.

If need be, you might want to check out Fighting an earworm makes it worse: study at ABC News.

Filed Under: perfume in the news
Tagged With: charles of the ritz, video

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17 Comments

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  1. Julia says:
    9 March 2010 at 9:42 am

    Thank you, Robin! I recently viewed the one for Aviance where she’s been a good mom all day but she’s going to have and Aviance night.

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    • Robin says:
      9 March 2010 at 10:32 am

      Ha. When I’m a good mom all day I mostly want to collapse in bed after.

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      • Robin R. says:
        9 March 2010 at 1:05 pm

        Total LOL, R

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  2. pigoletto says:
    9 March 2010 at 10:15 am

    It’s no Mandom, but it’s pretty cheesy nevertheless.

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    • Robin says:
      9 March 2010 at 10:32 am

      Nothing will ever beat Mandom.

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  3. bergere says:
    9 March 2010 at 11:13 am

    I’m exhausted just listening to the song.

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    • Robin says:
      9 March 2010 at 11:42 am

      Wore me out too. When does she get to sit down with a nice cup of tea?

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      • bergere says:
        10 March 2010 at 10:10 am

        When does her sweetie make and bring her a nice cup of tea? 😉

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  4. Dixie says:
    9 March 2010 at 12:45 pm

    What did Enjoli smell like?

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    • Robin says:
      9 March 2010 at 3:13 pm

      Ack. I must have had a bottle at some point in my life, but I can’t remember.

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    • RusticDove says:
      9 March 2010 at 3:34 pm

      I only remember that it was VERY STRONG. Jontue was out at the same time and I wore both of them. It’s really hard to recall what they smelled like.

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      • Robin says:
        9 March 2010 at 3:40 pm

        I remember Jontue a bit better — and pretty sure I’d recognize it if I smelled it again. Enjoli, no.

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  5. Joe says:
    9 March 2010 at 2:32 pm

    This commercial got so much airplay during my childhood/early teen years that I realize watching it how emblazoned on my memory all the moves (the fry-it-up-in-a-pan-shimmy) are.

    Really, an iconic (and probably highly effective) ad even though it looks somehow kitschy to us now. Loved this and the very artsy No. 5 ads that played in the early 80s.

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    • Robin says:
      9 March 2010 at 3:13 pm

      Yes! I might be crazy, but it seems like we don’t get iconic ads like this for the mass market any more.

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      • Julia says:
        14 March 2010 at 2:50 pm

        Exactly! How many of us can still sing the Charlie song? Kinda here, kinda now – Charlie! Kinda young, kinda wow – Charlie! The kind of fragrance that’s here to stay and they call it – Charlie! Thank goodness it wasn’t here to stay.

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  6. Dzingnut says:
    10 March 2010 at 10:53 am

    Boy, this one takes me back to when a man was a man, and a jingle was a jingle. Does anyone remember the commercials for “British Sterling”? A long haired Godiva-esque brunette dressed in medieval robes rode a white horse across a field, carrying a silver salver bearing a bottle of the eponymous scent, while another lady warbled “Bring him British Sterling” in the background … it was great.

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    • Robin says:
      10 March 2010 at 12:26 pm

      I will have to hunt for that on YouTube!

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