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The delicious aroma of Chanel’s latest exclusive juice

Posted by Robin on 1 March 2010 6 Comments

At the Paris couture collections, the delicious aroma of Chanel's latest exclusive juice, say, fills the air – a marketing opportunity that the big fashion houses are unlikely ever to miss. At London Fashion Week the smell of fish pie is a more likely olfactory experience. While no one should complain that the sponsors behind the latter event attempt to feed invitees – food! How refreshing! – or that said food is invariably delicious – thank you, Topshop, for that – there are those who might suggest that such potent gastronomic delights are unlikely, ultimately, to sell many clothes.

— From Ready to Wear: Curiosity rarely extends to what the fashion fraternity might smell like at The Independent.

Filed Under: perfume in the news

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6 Comments

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  1. prism says:
    1 March 2010 at 10:43 am

    i wonder which frag they might mean…. the couture shows were also last month tho….

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    • CynthiaW says:
      1 March 2010 at 11:05 am

      Maybe the new men’s fragrance that’s supposed to be coming out? Or are they talking about a new Exclusif?

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      • moon_grrl says:
        1 March 2010 at 11:16 am

        I think she is talking about a hypothetical situation.

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        • Robin says:
          1 March 2010 at 11:25 am

          I think so too…I think she’s just saying fragrance is part of Paris Fashion Week & not part of London Fashion Week.

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  2. Sunnyfunny says:
    1 March 2010 at 11:45 am

    I would totally buy more shoes if essence of fish pie wafted through Nordstrom.

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    • Robin says:
      1 March 2010 at 12:16 pm

      I don’t know about fish pie. But some other food, maybe!

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