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Heartbreaker by Jenna ~ new perfume

Posted by Robin on 25 February 2009 72 Comments

Jenna Jameson Heartbreaker fragrance"American entrepreneur and former pornographic actress" Jenna Jameson has introduced Heartbreaker by Jenna, a new perfume for women launching under the tag line "Life's short, break all the hearts you can...":

Heartbreaker is young and sexy, with an attitude! The top note, is a fresh splash of sparkling raspberry Champaign [sic] garnished with lovely rose petals. After a taste of champagne, the middle note or the heart of the fragrance, takes us into the night of blooming jasmine and magnolia flowers, to keep the mood casual but seductive. The base note, surprises us with the infusion of sophisticated sandalwood and tonka bean wrapped in an intoxicating morning of amber.

Heartbreaker by Jenna is available in 15, 50 and 100 ml Eau de Parfum and in matching body products, and can be purchased at heartbreakerbyjenna. (via heartbreakerbyjenna, with many thanks to Amanda for the tip!)

Filed Under: new fragrances
Tagged With: celebrity perfumes, jenna jameson

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72 Comments

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  1. Anonymous says:
    25 February 2009 at 10:58 am

    for some reason every reference to Jenna Jameson makes me kind of sad. she is everything i would like to protect my daughters from. sadly i would not want them or myself to smell like her or her perfume. ah well.

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  2. Anonymous says:
    25 February 2009 at 11:05 am

    I had never heard of her until Amanda sent me a link…will say that she need a copy editor even more than I do!

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  3. Anonymous says:
    25 February 2009 at 11:18 am

    “intoxicating morning” ??

    Are basenotes of sandalwood, tonka, and amber really 'surprising”?

    I don't know much about Jenna, other than from Celebrity Baby Blog, that she is expecting twins. I wish her all the best in her endeavors to leave the adult film world behind her, though.

    But this doesn't interest me, no matter who endorses it.

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  4. Anonymous says:
    25 February 2009 at 11:21 am

    This is just sad. How could any company think that it would be a good idea to have a Jenna fragrance? And if you were somehow going to try to float Eau de Porn Star, wouldn't you do your best to tart it up with decent copy? When you can't spell your own scent description, I'm cringing for you.

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  5. Anonymous says:
    25 February 2009 at 11:24 am

    I liked “night of blooming jasmine”, by which I assume was written by someone entirely unaware that night blooming jasmine is a plant.

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  6. Anonymous says:
    25 February 2009 at 11:25 am

    I must admit that I kind of admire Jenna for overcoming her (many) personal traumas, I'd test the fragrance if it weren't a website only thing. It doesn't sound original, but it'd be a nice enough every-day scent.

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  7. Anonymous says:
    25 February 2009 at 11:26 am

    It does not look to be a high end endeavor, and rather doubt any huge amount of money is being spent on the launch — so if it sells, it will turn out to have been a good idea, right? But yeah, they need to do some work on that website.

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  8. Anonymous says:
    25 February 2009 at 11:27 am

    LOL — remove the word “by” from that sentence. See, I mustn't be throwing stones, this place is littered with typos!

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  9. Anonymous says:
    25 February 2009 at 12:02 pm

    It doesn't seem to be well thought out (the website) does it?

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  10. Anonymous says:
    25 February 2009 at 12:26 pm

    “American entrepreneur and porn star”…that makes me glad I'm not raising daughters, 3xasif!

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  11. Anonymous says:
    25 February 2009 at 1:07 pm

    You get a free poster with purchase! C'mon Ladies!

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  12. Anonymous says:
    25 February 2009 at 1:48 pm

    I think it's sad that she feels she has to still sell herself even if she has left the porn industry behind. Yes, sex sells everything these days but a poster of herself with every purchase? Geesh!

    I think she should have named her perfume “Desperate” as in desperate for attention.

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  13. Anonymous says:
    25 February 2009 at 2:28 pm

    Could be! And not too expensive.

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  14. Anonymous says:
    25 February 2009 at 2:29 pm

    No, but might work fine for the intended audience. Although offhand don't know who that would be — don't know who her fans are.

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  15. Anonymous says:
    25 February 2009 at 2:30 pm

    Which makes me wonder if it isn't the guys, not the ladies, that they're after?

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  16. Anonymous says:
    25 February 2009 at 2:30 pm

    Again, I know nothing about her so can't say…for all I know she has a gajillion fans who will buy this stuff w/ little effort on her part.

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  17. Anonymous says:
    25 February 2009 at 2:54 pm

    Disgusting.
    I'll let you decide if I'm referring to the perfume or something else.

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  18. Anonymous says:
    25 February 2009 at 3:01 pm

    Well, not to take her defence, but according to Wiki, she started “acting” at 19, after having been a stripper. So I'm going to assume that she may not have completed many years of university.

    Selling a perfume, however unoriginal it may be, could be, in fact, a good way to stop having to sell herself. Maybe the poster is a bit much though…

    Whatever her carreer used to be, (and it did include a few legit films) it doesn't make her any worse than Britney, JLo, Celine, who are also slapping their name on anything as long as it brings in money.

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  19. Anonymous says:
    25 February 2009 at 3:02 pm

    Most wholeheartedly agree…all the same game, and she isn't selling herself any more than the rest of them.

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  20. Anonymous says:
    25 February 2009 at 3:11 pm

    hahahahahaha

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  21. Anonymous says:
    25 February 2009 at 3:18 pm

    I'm sure every time my parents see something about a boy going to jail or about how boys are more likely to drop out of highschool they're glad they're not raising boys

    jk jk jk

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  22. Anonymous says:
    25 February 2009 at 3:27 pm

    The copywriter's abuse of the comma is heartbreaking.

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  23. Anonymous says:
    25 February 2009 at 3:34 pm

    I'll let you keep it a secret :-)

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  24. Anonymous says:
    25 February 2009 at 3:35 pm

    ha

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  25. Anonymous says:
    25 February 2009 at 3:35 pm

    Quotation mark abuse bothers me so much more than comma abuse. Possibly because I've been known to abuse the comma, from time to time, LOL…

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  26. Anonymous says:
    25 February 2009 at 4:30 pm

    I know porn is not a great subject, but women like Jenna Jameson took back the power from the men in that industry and are making absolute fortunes. Her contracts were very strict about her not having to do anything she didn't want to do, she got residuals (unheard of in porn), she helped make it a much safer environment for women. Women are hugely entrepeneurial in porn, so regardless of how you feel about it, it is not always a means to a woman's downfall anymore. Just sayin', from someone who worked in the industry for a time (customer service, nothing racy).

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  27. Anonymous says:
    25 February 2009 at 4:41 pm

    Wow, what's with all the Jenna hate?! I don't particularly want her career (or her perfume!) for myself, but I have utmost respect for her as a businesswoman, and as pretty much the first woman in her field to become a mogul in her own right. I see her much like I see Martha Stewart: you may not love her or what she does, but she's smart enough to have built an empire on it.
    That said, that press release is atrocious.

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  28. Anonymous says:
    25 February 2009 at 4:47 pm

    I have to say I agree with your comment.

    Also [climbs on soapbox] It’s not fair to judge someone, without knowing their back story.

    She’s now built up a $50 million a year business empire; websites, clubs, clothing, she is an editor of a erotic storyline e.t.c. Impressive.

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  29. Anonymous says:
    25 February 2009 at 4:49 pm

    lol; editor of a erotic book line, is what I meant

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  30. Anonymous says:
    25 February 2009 at 5:06 pm

    so of course I had to click on the link to the website and see for myself…..just as my teenage daughter walked thru the room and said “who's the ho?” ….I'm sorry to say that pretty much sums up the ad.

    I absolutely agree that the woman has got to have some business sense to build quite a lucrative career. I had never heard of her before this blog (educational). I don't know anything about her life or what she's overcome. But she seems to be at a pretty good place right now—and true with this perfume she's not selling herself any more than any other celebrity spokesperson out there.

    So then for a woman with some amount of business acumen I would have expected better copy and a web page that didn't wink and scream “l'm a ho!” at the viewer. I'm just sayin.

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  31. Anonymous says:
    25 February 2009 at 5:37 pm

    Thanks for commenting…not going to get into any arguments about porn — plenty to argue w/ just with perfume, LOL — so that's all I'm saying :-)

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  32. Anonymous says:
    25 February 2009 at 5:38 pm

    It's pretty bad ad copy. Martha would never stand for it!

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  33. Anonymous says:
    25 February 2009 at 5:53 pm

    I don't see why I'm supposed to be impressed with that

    or why people say she's intelligent

    I thought intelligent was like Simone de Beauvoir

    I think people are so obsessed with celebrity that they're willing to make anyone with money a celebrity.

    I don't usually think “This person made a lot of money, they deserve my utmost respect”

    and I do know her backstory, I don't care that she did porn. I'm just not impressed with her. She has horrible style and hair too.

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  34. Anonymous says:
    25 February 2009 at 6:06 pm

    I find I am bothered most by apostrophe misuse.

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  35. Anonymous says:
    25 February 2009 at 6:07 pm

    “… a fresh splash of sparkling raspberry Champaign garnished with lovely rose petals.” I suddenly feel a headache coming on. Bad memories of Boone's Farm strawberry wine.

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  36. Anonymous says:
    25 February 2009 at 6:14 pm

    Which would be beyond embarrassing if a guy bought this as a gift for his lady love. Oy!

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  37. Anonymous says:
    25 February 2009 at 6:19 pm

    I've pretty much stopped taking offense at grammatical abuse of any kind. At most, I get mildly amused by it — kind of like those collections of excerpts written by non-native speakers. Life's way too short.

    However, Robin, since you shared that pet peeve, I should let you in on the following blog, which has provided me with MUCH mild amusement. (Hours of fun, I'm telling you!)

    http://www.unnecessaryquotes.com/

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  38. Anonymous says:
    25 February 2009 at 6:34 pm

    I agree with you in theory; I want to be a descriptive grammarian. But I see a giant billboard with “Pasta Special's” splashed across it and I imagine the numerous people who let that error through. And I'm imagining people who can't possibly read books or newspapers. These mistakes are symptoms of how little properly edited material people read and so the abuse depresses me.

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  39. Anonymous says:
    25 February 2009 at 6:44 pm

    Yeah. Not a romantic present under most circumstances.

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  40. Anonymous says:
    25 February 2009 at 6:45 pm

    Joe, a gajillion “thanks”. Awesome, awesome site, & will waste time on it every single day.

    Erin, from that site's blogroll:

    http://www.apostropheabuse.com/

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  41. Anonymous says:
    25 February 2009 at 6:46 pm

    Actually, we're all assuming it's her website but it probably isn't…she may just have licensed her name to some other entity, which is how most perfumes get made.

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  42. Anonymous says:
    25 February 2009 at 6:47 pm

    Boone's Farm! Bad, bad, bad memories.

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  43. Anonymous says:
    25 February 2009 at 6:58 pm

    you're right, she may have little or no artistic control over the website or the ad copy…..although she did appear to dress up and pose for the camera….hmmmm…well maybe she's off somewhere being embarrassed right this very minute. Of course she can flip thru her multi-million dollar bank book and I'm sure she'll feel much better.

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  44. Anonymous says:
    25 February 2009 at 7:04 pm

    Ack — there's also a whole blog devoted to abuse of the word “literally”, which I use literally every day. I'm laughing so hard I'm wiping tears from my eyes.

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  45. Anonymous says:
    25 February 2009 at 7:06 pm

    I'm pretty she has a tattoo on her buttcheek that says “heartbreaker” btw

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  46. Anonymous says:
    25 February 2009 at 7:26 pm

    Ugh, what will they come up with next? I imagine a chain smoker buying it. That's the visual I get.

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  47. Anonymous says:
    25 February 2009 at 8:02 pm

    I wonder if Armani is offering a poster of their man in the Baldessarini ad? If so, I'll buy a bottle unsniffed (the man too!!)

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  48. Anonymous says:
    25 February 2009 at 8:07 pm

    No, what you meant is 'editor of aN erotic book line'

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  49. Anonymous says:
    25 February 2009 at 8:15 pm

    Hey, we all make mistakes in the comments & there's unfortunately no way to edit them…let's not get out of hand here.

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  50. Anonymous says:
    25 February 2009 at 8:16 pm

    More than I wanted to know, LOL…

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  51. Anonymous says:
    25 February 2009 at 8:21 pm

    I don't see the link, but don't want to debate smoking any more than I want to debate porn :-)

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  52. Anonymous says:
    25 February 2009 at 9:04 pm

    Why why why did I look??? I already am addicted to Cake Wrecks and Fug Girls and this! Add to that facebook and redbubble and I will seriously never leave this chair.

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  53. Anonymous says:
    25 February 2009 at 9:35 pm

    I don't even know what redbubble is, and I guess I'm better off not looking, right? Boy, it is soooo easy to waste time online.

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  54. Anonymous says:
    25 February 2009 at 10:29 pm

    lol – I'm an artist and it is an online art community that gets really addictive. Good place if you want unusual greeting cards or calendars or need art for your walls.

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  55. Anonymous says:
    25 February 2009 at 10:32 pm

    Entrepreneurial porn stars in America…..this makes me sad.

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  56. Anonymous says:
    26 February 2009 at 12:08 am

    I'm embarrassed to say that when I read “sparkling raspberry champaign”, I thought of Sanford & Son and champipple, their drink mixed from champagne (or ginger ale) and ripple wine. I used to want ripple wine when I was a kid because I thought it was made from Raspberry Ripple ice cream. lol.

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  57. Anonymous says:
    26 February 2009 at 12:46 am

    No kidding is it easy to waste time online. But at least all we're doing (er, some of us) is reading, not spending our days creating those sites.

    Tama, cakewrecks is great. I also love icanhascheezburger because the cat captions are just so silly.

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  58. Anonymous says:
    26 February 2009 at 12:54 am

    Fragrance should know no Discrimination. It is a Luxury we give ourselves and others by the sheer Beauty of the act of Smelling and enjoying. If Jenna's Fragrance actually smells Good (and it sounds as if it will, Nothing surprising, but certainly nothing offensive) then all the Subtext and Backstory of who she is or what she does is insignifcant to moot! Not wanting to have daugthers grow up to be like Jenna…. well there are worse things they could grow up to be… abused wives with no self respect and esteem… Addicts of alcohol or drugs… there are worse things by far than being a Porn Star. SO, Jenna may not be the Idol many Mothers or Fathers want for their Daughters… but whether or not that is the case, none of that should interfere with our simply love of Fragrance, and saying that, we owe the fragrance at least a whiff.

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  59. Anonymous says:
    26 February 2009 at 6:33 am

    LOL: I need a copy editor too.

    My excuse is that it was gone midnight in the UK…

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  60. Anonymous says:
    26 February 2009 at 9:13 am

    Exactly!

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  61. Anonymous says:
    26 February 2009 at 10:34 am

    I vote with my pocketbook. I don't owe any manufacturer my money, my nose or my time when they choose a representative of their product who diametrically opposes the values I hold dear for my life and what I would like our society to represent. To imply that one could do worse than be a porn star, simply because it would be worse to be drug addict at death's door is faint praise indeed. We can do much, much better and it's time we did.

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  62. Anonymous says:
    26 February 2009 at 10:43 am

    LOL — they really ought to!

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  63. Anonymous says:
    26 February 2009 at 10:44 am

    LOL!

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  64. Anonymous says:
    26 February 2009 at 10:45 am

    Gosh, I don't owe the fragrance anything! I'm not going to buy it just to smell it.

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  65. Anonymous says:
    26 February 2009 at 11:55 am

    In this case–perfume–I will vote with my nose. (it's big enough, it might as well be put to good use)

    I find it amusing to see that this questionning about the person's past was not raised in such a way in the posting about Kate Moss' latest frag.

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  66. Anonymous says:
    27 February 2009 at 4:01 am

    Also cute overload can keep me busy for hours.

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  67. Anonymous says:
    3 March 2009 at 1:34 pm

    amen… the fragrance is to be smelled… you don't have to buy it or love her or anything else… the fragrance should only be judged by the fragrance, not the person who hawks it! so i agree with. no need to buy, but for others, no need to let your prejudices stop you from at the very least smelling it… and if you like it, then why NOT buy it????

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  68. Anonymous says:
    3 March 2009 at 6:23 pm

    Well, my point is that I've no way of smelling it without buying it!

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  69. Finch says:
    6 April 2009 at 2:21 pm

    The only reason I looked was because there was a resounding “Wait, what?” going on in my head. “American entrepreneur”? Seriously? Okay then. I’m not interested in trying this at all, but who’s putting it out? (Maybe a little of a pun intended. :-P) I know COTY does many of the celebrity fragrances, but I like to avoid it entirely because it still conducts current animal testing.

    Does anyone think this will sell? I’m genuinely curious. I know lots of girls here at my university would like to smell like a porn star, but out in the real world I wonder how it’ll do.

    Log in to Reply
    • Robin says:
      6 April 2009 at 8:24 pm

      This one is not Coty, but don’t know the company.

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  70. Linda says:
    16 April 2009 at 7:51 am

    The company is DVNY. I think it could be but please do not take my word on this the same company as Bill Blass. Has anyone tried this yet?

    Log in to Reply
    • Robin says:
      16 April 2009 at 9:51 am

      I haven’t, sorry!

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