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Stetson All American ~ new fragrance

Posted by Robin on 13 February 2009 6 Comments

Stetson All American

Stetson will launch Stetson All American, a new fragrance for men fronted by Tom Brady, this coming March. Stetson hopes All American will attract younger men to the brand.

The woody aromatic scent was developed by perfumer Harry Fremont, and features notes of cedar leaf, guava, ginger, black suede, sage, nutmeg, fern water, amber wood, vetiver, patchouli and musk.

Stetson All American will be available in 15, 30 and 50 ml Cologne Spray. (via wwd)

Other recent launches from Stetson: Stetson Rich Suede.

Filed Under: new fragrances
Tagged With: harry fremont, stetson

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6 Comments

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  1. Anonymous says:
    13 February 2009 at 1:19 pm

    Well, it sounds “manly” that's for sure. Kind of surprised the bottle isn't sprouting chest hair and a 5 o'clock shadow!

    My DH sometimes wears Stetson and it smells yummy on him, I wouldn't mind having him give this a try. I'll pretend I didn't read that Tom Brady part—I'm afraid I have a bad attitude about celebritys fronting fragrance…makes me grit my teeth and one eye squints up a bit.

    I know for a fact that my hubby HASN'T gone around yearning to shout “I SMELL JUST LIKE TOM BRADY” . A “sniff the juice, ignore the ad” is in order.

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  2. Anonymous says:
    13 February 2009 at 2:52 pm

    The original Stetson is a darned good scent, just ignore Tom Brady 🙂

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  3. Anonymous says:
    14 February 2009 at 1:22 pm

    Does “fern water” mean that it has Azzaro pour Homme in it?

    All of the notes sound good. I hope it is as good as the original Stetson!

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  4. Anonymous says:
    14 February 2009 at 3:39 pm

    LOL…I was thinking of the nasty water that collects under the pot after you water one. Don't think it was a good name for an accord.

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  5. Anonymous says:
    16 February 2009 at 12:44 am

    guava in a mens scent? interesting. i loved it in britneys believe but i dont know? ill definately try it when i see it. i grew up with guava trees all around me so i just adore the scent. i havent really found a scent thats all about guava. anyone have suggestions? id really appreciate it. thanks.

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  6. Anonymous says:
    16 February 2009 at 8:06 pm

    Gant Summer (last year) had guava too, & so did Tommy Bahama Set Sail St Barts for men. It actually doesn't seem to end up in all that many scents, men's or women's.

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