• About
  • Login to comment
    • Bluesky
    • RSS
    • Twitter

Now Smell This

a blog about perfume

Menu ▼
  • Perfume Reviews
  • New Perfumes
  • Archives

A mutually beneficial arrangement

Posted by Robin on 21 August 2008 6 Comments

Since 2001 commercial use of the word Alhambra has been restricted to protect the reputation of the UNESCO World Heritage site.


The Patrono de la Alhambra y el Generalife, trustees of the monument, have approached the fashion house for an explanation and could seek legal action if no "mutually beneficial" arrangement is forthcoming.

— The Giorgio Armani brand apparently did not get permission to use the name Alhambra in their new Oranger Alhambra fragrance. Read more at the Telegraph.

Filed Under: perfume in the news
Tagged With: armani, lawsuit

Advertisement


6 Comments

Leave a comment, or read more about commenting at Now Smell This. Here's our privacy policy, and a handy emoticon chart.

  1. Anonymous says:
    21 August 2008 at 11:16 am

    That's interesting. While I think the Alhambra is one of those places one MUST see in one's lifetime (really), the idea of oranges and a scent called “Oranger” more strongly evokes for me the mosque/cathedral in Córdoba, which has a huge inner courtyard filled with neat rows of beautiful orange trees. Ah, the memory. Maybe they just should have called it “Oranger Andalus”

    Log in to Reply
  2. Anonymous says:
    21 August 2008 at 1:44 pm

    Or maybe they should have checked the trademark status…I'm always shocked at how many companies don't check the legal status of the name before they use it!

    Log in to Reply
  3. Anonymous says:
    23 August 2008 at 3:49 am

    Although it's a site that's hundreds of years old — I can't think of a good comparison right now but I'd never imagine that it's a protected name. There's also a medium-sized city in California called Alhambra, and I can guarantee that there are all kinds of “Alhambra” liquor stores, car washes, delis, mini-malls and nail salons emblazoned with that name! The more I think about it, this seems silly!

    Log in to Reply
  4. Anonymous says:
    23 August 2008 at 1:20 pm

    Does this mean we should all rush out and go buy a bottle quick? Cos if no arrangement can be reached and the fragrance ends up getting pulled (or at least, relabelled) this first batch will all be “limited edition No. 1s”. 😉 :p

    Log in to Reply
  5. Anonymous says:
    23 August 2008 at 6:58 pm

    Have to agree — it is REALLY silly. Still, it's been trademarked since 2001 and you wouldn't think that info was hard to come by.

    Log in to Reply
  6. Anonymous says:
    23 August 2008 at 6:59 pm

    LOL — perhaps! But guessing they'll come to a settlement.

    Log in to Reply

Leave a reply Cancel reply

You must be logged in to post a comment.

Advertisement

Search

Recent reviews

Atelier Cologne Love Osmanthus
Moschino Toy Boy
Arquiste Misfit
Diptyque Eau Capitale
Zoologist Bee
Parfum d’Empire Immortelle Corse
Comme des Garcons Series 10 Clash
Frédéric Malle Rose & Cuir
L’Artisan Parfumeur Le Chant de Camargue
Yves Saint Laurent Grain de Poudre
Régime des Fleurs Chloë Sevigny Little Flower
Chanel 1957
Gallivant Los Angeles
Amouage Portrayal Woman

Blogroll

Bois de Jasmin
Grain de Musc
Perfume Posse
The Non-Blonde
More blogs...

Perfumista lists

100 fragrances every perfumista should try
And 25 more fragrances every perfumista should smell
50 masculine fragrances every perfumista should try
26 vintage fragrances every perfumista should try
25 rose fragrances every perfumista should try
11 Cheap Perfumes Beauty Outsiders Love

Favorite posts

The Great Perfume Reduction Plan
Why I Love Old School Chypres
New to perfume and want to learn more?
How to make fragrance last through the day
Fragrance concentrations: sorting it all out
On reformulations, or why your favorite perfume doesn’t smell like it used to
How to get fragrance samples
Perfume for Life: How Long Will Your Fragrance Collection Last?

Upcoming

List of upcoming Friday projects

3 July ~ damage poll
12 July ~ summer reading poll

Back to Top

Home
Archives
About Now Smell This :: Privacy Policy
Perfume Reviews
New Perfumes
General Perfume Articles
The Monday Mail

Glossary of Perfume Terms
Perfume FAQ
Perfume Books

Noses ~ Perfumers A-E :: F-K :: L-S :: T-Z

Perfume Houses A-B :: C :: D-E :: F-G
H-J :: K-L :: M :: N-O :: P :: Q-R :: S
T :: U-Z

Copyright © 2005-2025 Now Smell This. All rights reserved.