Guerlain will launch Guerlain Homme, a new fragrance for men developed by perfumer Thierry Wasser (who was recently appointed in-house perfumer at Guerlain), this coming August:
The concept plays on the theme of man’s dual nature: human and animal.
The fragrance is firmly rooted in fresh olfactive territory, which according to Guerlain holds “great potential” for the men’s market…