Difficult smells

Posted by Robin on 17 June 2010 Leave a Comment

And what an issue it’s turned out to be – mono.kultur #23 contains no visual imagery but clears the page for our most primary sense: the magazine will be impregnated with 12 scents curated by Sissel Tolaas. And we’re not talking about perfumes either, but what Tolaas would coin ‘difficult smells’. With a special technique called microencapsulation, the scents are literally printed into the magazine – you rub the paper to release them…

— The latest issue of German arts magazine mono.kultur features scent artist Sissel Tolaas. Read more at Life is Everywhere. (found via newslite.tv)

Scented eyeglasses

Posted by Robin on 16 June 2010 15 Comments

French eyewear brand Les Opticiens ATOL have launched a collection in collaboration with Adriana Karembeu, AK Senteurs, with scented eyeglass arms. There are four fragrances: Coquette (red, with floral notes), Ile aux baisers (mango and citrus), Chocolat (a chocolate gourmand) and Adriana (pink, spicy and sweet). (via cosmeticsinternational)

Smelly substances are released

Posted by Robin on 5 June 2010 6 Comments

Cyclists often replace their helmets unnecessarily after dropping them on the ground, because they cannot tell whether they are damaged or not. The capsules eliminate this problem. If cracks form, smelly substances are released," explains Dr.-Ing. Christof Koplin, research scientist at the IWM.

— Scientists are developing a bike helmet that will stink when it needs to be replaced. Read more at Crash helmet with a useful smell at Physorg. (found via Scent Marketing Blog)

Wafting black pepper and charcoal smells

Posted by Robin on 4 June 2010 8 Comments

There's something in the air along a busy local road, and for once, it's not just exhaust fumes: It's the smell of grilled steak, courtesy of what appears to be the nation's first-ever scented highway billboard.

The Bloom grocery chain, part of Salisbury, N.C.-based Food Lion, is aiming to catch shoppers by the nose by wafting black pepper and charcoal smells from the base of a sign along River Highway (N.C. 150) in Mooresville.

— Read more at N.C. sign reaches out to noses on the road at The Sun News. Many thanks to Aimee for the link!