“Vintage tattoo wear” line Ed Hardy launched their first fragrances this year. The fashion line, from designer Christian Audigier, is inspired by the tattoo designs of Don Ed Hardy, and while I found the bottle a bit less inspiring in person than it was in pictures — isn’t that usually the way? plastic always looks better in pictures — it’s still a great design. I don’t know that I’d wear a hoodie with the “Love Kills Slowly” skull and the “Life Love Luck” trail of roses, but on a perfume bottle it’s fun, and it makes a nice change from the dreary parade of cookie-cutter bottles on display at Macy’s.
The fragrance itself promised more fun. It was described as “super vibrant and sexy”, and “vintage floralcy with a Rock’n Roll Edge” and a “dark eeriness”. Anyone who reads here regularly already knows where this is going, right? If you want a strawberry-laced fruity floral this year, you’ve plenty of choice, and Ed Hardy will probably suit as well as anything else, but if you’re looking for super vibrant, sexy, edgy or eerie, you’ll have to look elsewhere…
Coming next February, debut fragrances from “vintage tattoo wear” line