No cliché is too overused for Anna Ewers and Julian Schneider — seriously, there is even a mechanical bull — in the promo for DSquared2's redo of Wood. From the description at YouTube: "A subtle play between power and seduction sets the scene for the new wood ad campaign. Created by mert & marcus and with the artistic direction of dean and dan caten, the campaign features models anna ewers and julian schneider. They become perfectly entwined in a whirl of motion featuring passionate, energetic and dynamic bodies. They meet and collide in a play of sensual and intense glances and complicity."
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I am in awe of the banality of this ad.
It is astonishing. They did leave out writhing on the floor, but I think they ticked every other box.
I think they also forgot to shower, pour and splash perfume over themselves. Which is a pity.
I don’t have a passionate, energetic or dynamic body, but I admire Mert & Marcus as photographers.
Strong and cinematic. I’ll give it a sniff.
The first Wood was pretty good.
that body is a work of art…
So, if I count buddy’s ribs, will I get an idea of what the advertised juice smells like? No?
Pretty, pretty people. More than usually fatuous ad. The post title says it all, really.
My eyes glazed over and my attention wandered during this ad. Not even the abs were enough to keep me interested. And the people riding motorcycles without helmets is a personal pet peeve of mine!
bazillionty and one is my favorite number 😀
Very generic and tacky commercial, but I like the melody and that it’s black and white.