The novel promotion featured cans of Wild Banana Orchid from Grand Cayman, Puerto Rican Coffee from San Juan, Sugarcane Rum from St. Kitts and Island Coconut from Cozumel. The aluminum cans contained nothing but air and fragrance, but could be "popped" like a traditional soft drink.

— A Carnival Cruise Line campaign in a New York City park reminds consumers that they might want to visit the Caribbean this winter. Read more at Carnival puts scents in a can for Caribbean promotion at Travel Weekly.