Prada's Miu Miu brand will launch their debut fragrance, Miu Miu, in August. Miu Miu will be fronted by actress Stacy Martin.
The floral fragrance was developed by perfumer Daniela Andrier. Notes include lily of the valley accord (jasmine, rose, green notes) and akigalawood (Givaudan patchouli fraction described as spicy and woody).
Miu Miu by Miu Miu will be available in 30, 50 and 100 ml Eau de Parfum. In the US, it will be exclusive to Neiman Marcus and Bergdorf Goodman for the rest of the year.