Perfume coverage in the June issue of Allure. Please comment on any fragrance-related coverage you've seen in other fashion and beauty magazines!
Allure
Cover: Amber Valletta
Scent strips: Ralph Lauren Polo Blue & Polo Blue Sport, Dior Homme Eau for Men, Bvlgari Aqva Amara.
Editorial coverage: The Beauty Reporter section includes a 'Blame it on Rio' piece, among the products are L'Occitane Jenipapo (p. 42); 'Paternity Test' suggests several Father's Day fragrance gift ideas (Ralph Lauren Polo Red, Versace Eros, etc); and the usual 'Smell This', asking three experts to weigh in on Viktor & Rolf Bonbon (p. 46).
Summer Breeze by Frederic Malle (p. 80) includes 4 summer fragrance suggestions, including his brand's new Eau de Magnolia.
Reader's Choice Awards for 2014 include Marc Jacobs Honey (best new fragrance) and Chanel No. 5 (best classic fragrance).
Beauty & the Beat: Half Baked asks a pasty chef to sample a bunch of gourmand fragrances and body products (p. 123). Included: Demeter Birthday Cake, Alice & Peter Showy Toffee, among others.
I see most people don’t comment on these mag posts, but I have a question. I got this magazine and noticed the MALE centric scent strips!! Why would they offer up not one, not two, BUT three scent strips geared towards men in this mag? I get that women buy scent for men, but this just seemed strange.
June -> Father’s day shopping! Does seem odd that there were no women’s strips, but there weren’t a ton of strips this month in any case.
And adding…no, don’t get a lot of readers or comments on these posts, and have considered giving them up. Kevin used to do a bunch of mags, but he stopped, and perhaps they’re not all that useful anymore. If anyone likes them, speak up!
Oh good grief, of course, Father’s Day! Not like I forgot, no no, not that LOL But, yes, still strange that NO women’s scents in this mag.
Somewhat off topic, but are the scent strip nowadays back to the sniffing-only dry ones, rather than those wee, soggy bits of cotton?
Yes, I haven’t seen many of those. A few now offer an encapsulated foil cover you peel back and there is a drop or two you can rub on your wrist, but not a cotton one in years. A surprising number of facial oils and serums are in mags, same foil offering. I like some of them for travel, a day or two use and then toss.
Agree w/ Kelly Red — haven’t seen towelettes for a scent in a magazine for ages.