Amouage has launched Opus V, a new woody floral fragrance and the latest fragrance in the brand's Library collection:
The vision and inspiration for this fragrance is the internet and how knowledge and the art of living are shared amongst the global community digitally. This fragrance takes inspirations from the exploration of the tradition and classical art of sharing knowledge to how knowledge becomes fragmented in the world of artificial intelligence, which has become an acceptable way of living nowadays.
This floral and woody neoclassical masterpiece opens with the raw beauty of orris which strikes a perfect balance with the seductive resonance of agarwood. The top and heart notes of rum and rose offer a plethora of nuances that are ingeniously rounded off with an opulent leathery and woody base.
Opus V was developed by perfumer Jacques Cavallier; additional notes include jasmine, civet, dry wood accord.
Amouage Opus V is available now at First in Fragrance in Germany, 275€ for 100 ml Eau de Parfum. (via first-in-fragrance, additional information via Amouage at Facebook)
Update: see a review of Amouage Opus V.
I have a hard time with the Opus fragrances…don’t get me wrong, they are all fairly gorgeous, and at the very least obviously well made, but with the same bottle only numbers to tell them apart I have a difficult time differentiating between them all.
I work (on occasion) at a perfume store that sells Amouage, and I must say that when offering samples of these I have a difficult time describing them to customers because I can’t recall which is which, and with the familiar Amouage base present in all…
I digress, I am sure V will be beautiful, too…though I wonder how indolic the jasmine will be (with the civet, this could be a real monster).
I take it from things said on their Facebook page that this is meant to be an oud fragrance? But I have not smelled it yet.
Becca, I have difficulty testing scents that are only numbered for the reasons you mention. It should not matter, but it DOES!
Yes. My notes from sniffing this series says “all are lovely, but nothing really calls to me.” The fact that I didn’t even note which was like what is not a good sign that I’ll be adding them to the FB collection. Unfortunately, I’m certain that the naming/ numbering plays a role in this.
Glad I’m not just being too difficult!
Another vote for real names over numbers….I can’t remember which is which either. None of this line really stood out for me in terms of OMG – must. buy. now! One did seem like I should give it a bit more time, but darned if I can recall which one!!!
Yeah the numbering hasn’t done them any favors.
“The vision and inspiration for this fragrance is the internet and how knowledge and the art of living are shared amongst the global community digitally. ”
The fragrance therefore draws on the scents of a stale teenagers’ room; laundry on the floor; Pepsi and hash
Which has become an acceptable way of living, nowadays. *shakes head*
LOL…but surely I live on the internet too! And I’m fresh out of both Pepsi & hash.
Eau d’Robin. What notes would represent your presence in the internet age?
Green tea, chocolate & jasmine. But can’t say I’d want to smell that!
passes Robin a diet pepsi….sorry I haven’t any hash either….only this bag of cinnamon almonds….they’re better for you anyways…
Make that a Diet Coke and you’re on (esp. because I gave up Diet Coke last month & MISS IT DESPERATELY).
Maybe the smell of all the digital dust bunnies that gather inside a standard PC?
The description of the ‘vision/inspiration’ is a stretch. I cannot see the connection at all. I’m sure this is beautiful, however, once again I wish everyone would SLOW THE HECK DOWN on the new releases!!!!
It always seems like a stretch to me, but better to have a story than not to have a story, I guess.
I actually like the idea of an internet-inspired fragrance, but, like others, I am not sure I understand how the notes are supposed to express the vision.
Sounds very promising. I’ve not had any luck with Amouage fragrances yet, but I will always keep trying. I’ve got a feeling that this will be the one for me. As far as the concept behind the fragrance goes, it leaves me somewhat cold.
Comments are great! I’m reserving judgment on this until after I try it a few times. So far my favorites are III & IV (a smoother Absolute pour le soir that works on me much better. Love the stuff). But mostly I wish the houses would just slow down!
Ooh, a dry woody floral! Yes!
As others have said, the copy seems a complete disconnect:
notes of orris, agarwood, rum and rose, an ‘opulent leathery and woody base’,
resonates how with the fragmentation of knowledge???
Ok, I can see how we can get to the ‘ tradition and classical art of sharing knowledge’, just because the notes sound warm and rather traditional, but what happened to the ‘knowledge becomes fragmented in the world of artificial intelligence’? That sounds like CdG territory…
I think the part inspired by the internet is the short attention span of perfume buyers and marketers.
I love Amouage, but they’re certainly adopting the launch schedule of all lines, eh?
And the copy… artificial intelligence? tradition? classicism? neoclassicism? Huh?
On the other hand, the more new launches there are now, the more perfumes can be created before IFRA outlaws everything interesting. I’m sure that’s not what the companies are thinking, but the perfumers must feel a certain sense of desperation to realize their ideas before they are silenced.