Luxury shoes and accessories brand Roger Vivier has launched a debut range of fragrances, comprising five scents, L’Iris, Le Néroli, La Rose, Le Santal and L’Ambre, each focused on one key perfume note.
The creative direction was undertaken by Rami Mekdachi and Vivier brand ambassador Inès de la Fressange. The few fragrance notes details I've seen so far: La Rose has vanilla, Le Santal has cedar and papyrus.
Roger Vivier L’Iris, Le Néroli, La Rose, Le Santal and L’Ambre are available now at Colette in Paris, in 50 ml Eau de Toilette, €121.24 without VAT. (via colette.fr, additional information via wwd, vogue.co.uk)
Is this a new trend? Breaking perfume down into notes? Chloe did it this year, as did Coach, and a few others I can’t recall right now. And I like the scents as smells, but they don’t seem quite…perfumey…to me. Didn’t stop me from buying some though!
Assuming, perhaps quite wrongly, that these will not be as simple as the Coach ones, which were more like body sprays? But yeah, I’d say it’s a trend.
I’m really hoping this is a terrible Iris like the Coach one was. That way my wallet and I can safely scoff and walk away.
Don’t know who will pick these up in the US, but there’s a good chance I’ll never smell them….
I’m not going out of my way to smell these, either. For a similar concept, I want to try the Prada take on this theme much more. Though talk about spendy.
The Pradas are nice, although I like their mainstream line better. And just as well, since I can afford the mainstream line.
The only thing that could excite me less than this announcement would be another celeb fresh-fruity-floral.
Ha!
There is not enough information to get excited about.
Sure… but just the concept, single-note, multiple-scents launched at once… zzzzzzzz.
Zackly what I thought. “Five single-note scents? And I would needs these…. why, again??”
I mean, I do love the first Ines de la Fressange fragrance, but that is a full-fledged perfume. (Probably the absolutely girliest thing I own, too. Not that there’s anything wrong with that.)
I agree Joe! I mean…it’s almost like they are putting the onus on us to create our own fragrances. Isn’t that what we are paying for? For someone with a more talented nose than my own to do the mixing and layering for me?? I certainly don’t want to buy a new laptop where they sell me the motherboard, memory, hard drive, screen, etc. all come separately and they leave it up to me to put together.
I can appreciate a few lines wanting to do a concept where you have separate scents meant for layering and mixing and matching, but a “few” is enough…and personally, I think they should always offer them as a set together in a smaller quantity if you are wanting to get all the ones offered. Maybe I just need more Bailey’s in my coffee.
They seem very expensive for a designer I’ve never heard of. Or is he well known in the US?
Not as well known as some of the other big shoe names, but perhaps he is quite well known among people who spend huge amounts of money on shoes??
Probably among people who spend more on a single pair of shoes than I spend on clothes and shoes for myself and my husband in an entire year.
Roger Vivier (1907–1998) is derservingly credited as the shoe designer that created the first pair of modern stiletto heels & actually designed shoes for Christian Dior from 1953 to 1963. Vivier’s most iconic design, the Pilgrim pumps with silver buckles, plays an interesting motif in “Belle de Jour”, most notably when Séverine (Catherine Deneuve) first set foot in the bordello–director Luis Buñuel is notorious for his foot fetish: http://lnk.nu/2.bp.blogspot.com/1fky.jpg
The brand is now back in renaissance after Chanel muse Inès de la Fressange became a senior consultant of the brand (her current exact title eludes me). Inès is more than the face of the brand: she was ballsy enough to open a Vivier store meters away from the iconic Hermès Paris headquarters & decorate the store with authentic Picasso painting.
Now of course Inès is no longer “former” Chanel muse, as she and Lagerfeld are a team again and will appear in the SS 2011 show on October 6 + appear in the Chanel SS 2011 campaign along with fellow Chanel muses Stella Tennant & Freja Beha:
http://lnk.nu/vogue.co.uk/1fkz.aspx
I don’t live in the US so I don’t know whether RV is that recognizable, but it’s an iconic brand for sure.
For those in the know, the bottles and fragrance direction are very Roger Vivier.