Lacoste will launch Lacoste Challenge, a new fragrance for men, this coming May. Challenge will be fronted by actor Hayden Christensen, best known for his portrayal of the young Anakin Skywalker in the Star Wars series.
Challenge features notes of tangerine, citron, bergamot, ginger, lavender, violet leaves, teak wood and ebony wood.
Lacoste Challenge will be available in 50 and 75 ml Eau de Toilette; the bottle's design is meant to evoke the handle of a tennis racquet. (via marieclaire.fr, menstyle.fr)
Other recent launches from Lacoste: Love of Pink.
testing testing. not trying to be obnoxious, just geeky. I wonder if it has to do with logging in/out?
Hm. So maybe that’s it.
M, we’re using a WP caching plugin, I wonder if that is the problem? I have not had to reload to see a comment, but I have had trouble getting the right sidebar widget thingie to accurately reflect that I’m logged in.
Yeah. I didn’t want to complain (and it’s not always clear to me when I am the problem), but sometimes I have to “login” two or three times to login. Really, though, it could be me 🙂
I did post about a bug & probably should have made it a sticky post…if it doesn’t seem to log you in the first time, try pressing the login button a 2nd time without entering anything. That usually works for me. I will fix it eventually, but I think it’s that I have 2 plugins that don’t like each other. Sigh.
Does anyone but me think that the photo makes Hayden’s face look strangely distorted, as if he’s got mumps?
Hey, can I get smileys and emoticons?
I agree and besides the outfit looks so cheap, the whole concept looks cheap and the listed notes couldn’t be more boring…there is no Challenge at all…
Yes…it isn’t a good angle for him!
Just type in a smiley…like : then – then )
and it will convert to an emoticon.
The bottle is CK Contradiction For Men, with Mumps.
LOL!
Why didn’t they get a tennis player to be the face if the bottle is meant to represent a handle of a racquet? Some of these marketing folk need shooting!
Rafael Nadal was already taken by Lanvin…maybe there wasn’t anyone else w/ enough star power.
You’re right, my surprise is Maria Sharapova or the William sisters not doing perfume, they have lots of star power… and nice names too
They may all be working on it…