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Lostmarc’h L’Eau de L’Hermine ~ new fragrance

Posted by Robin on 23 March 2009 70 Comments

Lostmarch L'Eau de L'HermineLostmarc'h has launched L'Eau de L'Hermine:

L’eau de l’Hermine takes its inspiration from the nobility of the French formal garden and the charm of the manor-house garden. Fresh, subtle and original lavender is supported by rare white musk, rounded off by heliotrope, refreshed by grapefruit and bergamot, softened by neroli and awakened by peony.

Lostmarc'h L'Eau de Hermine is available now at Beautyhabit, in 100 ml Eau de Parfum. (via beautyhabit)

Filed Under: new fragrances

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70 Comments

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  1. asuperlongusername says:
    23 March 2009 at 10:54 pm

    I can’t even claim 30 minutes of a French class but doesn’t L’Eau de L’Hermine mean Water of a Hermine? I hope not; I would totally think of that the wrong way….

    Cute box. That drawing is adorable! I’m not terribly tempted by the smell of a formal French garden, though.

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    • Robin says:
      23 March 2009 at 11:08 pm

      Yep. If it makes you feel better, you can think of it as Ermine’s Cologne.

      Log in to Reply
  2. quinncreative says:
    23 March 2009 at 11:27 pm

    Well, at least you are awakened by a peony and not by an ermine. There’s that to be grateful for. Wonder how a peony wakes you up? Maybe by ringing its bellflower. It sounds worth trying, if the musk is not to dominant. And at least it’s not another melon fest.

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    • Robin says:
      23 March 2009 at 11:33 pm

      LOL, there is always something to be thankful for, isn’t there?

      And LOVE your gravatar!

      Log in to Reply
      • quinncreative says:
        24 March 2009 at 1:55 pm

        Thanks for the comment on the avatar. I’m a writer and journal keeper, and a few years ago, I found a letter written by my German grandfather in old German writing on heavy, yellowed paper. The avatar is a fragment from that letter. It seemed just right.

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        • Robin says:
          24 March 2009 at 2:02 pm

          Oh, how perfect is that!

          Funny story..my mother found a small diary, also in German, written by her grandfather or great-grandfather, can’t remember which. Assuming it would be fascinating, she paid somebody to translate it…turned out to be a detailed record of how much he paid for everything he ever bought. HA.

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  3. Flora says:
    24 March 2009 at 12:33 am

    This sounds a bit lavender -heavy for my taste – though lavender almost certainly smells a LOT better than an Ermine. :-D

    Log in to Reply
    • Robin says:
      24 March 2009 at 7:03 am

      So it does, LOL…

      Log in to Reply
  4. zeram1 says:
    24 March 2009 at 1:46 am

    I like the new format of your website. Keep up the great work!

    Log in to Reply
    • Robin says:
      24 March 2009 at 7:03 am

      Thanks!

      Log in to Reply
  5. Nina says:
    24 March 2009 at 6:04 am

    [Was VanillaGirl]

    Phew, I’m here…looks around….nice place…

    I’ll just make a cup of tea for everyone and work out how to get myself a gravatar.

    The ermine perfume sounds interesting. Is it on a leash, in that illustration? I saw a couple walking a weasel in a little harness in Barcelona, so seems quite plausible.

    MIlk or lemon?

    Nina/VanillaGirl

    Log in to Reply
    • Zeezee says:
      24 March 2009 at 6:21 am

      It does look like it’s on a leash. Didn’t aristocratic ladies use to keep hermines as pets, or is that just my imagination running away with me?

      Mine’s milk, please.

      [Previously Zoe]

      Log in to Reply
      • Robin says:
        24 March 2009 at 7:14 am

        You’re kidding, ermines? Actually, I know absolutely nothing about ermines. Except they get made into coats.

        Log in to Reply
        • Daisy says:
          24 March 2009 at 9:38 am

          They are members of the weasel family and are called Stoats usually when in their brown summer fur (isn’t there a fable called “the Lion and the Stoat” ?–elementary school ; don’t fail me now!) Anyhow, they all have a rather “prominent” (read: stinky) natural musk….although I think nowadays those glands can be removed….very sharp teeth, and are often “tempermental” (read: careful, it’ll bite you) . As a pet?? well, some people will keep ANYTHING as a pet….just give me a nice tabby cat and a labrador retriever for heavens sake! ; )

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          • Daisy says:
            24 March 2009 at 9:41 am

            Oh, and they poop anywhere and everywhere in a profoundly indiscriminate manner…..but I guess if you were an aristocrat maybe you had a servant just for cleaning up the ermine doodies and tinkles….
            Being a peasant=bad career choice

          • Robin says:
            24 March 2009 at 11:28 am

            Thanks — now I know!

      • Veronika says:
        24 March 2009 at 10:10 am

        Of course they used to keep them. In fact there is a picture by Da Vinci “Lady eith an ermine” (1483)

        Log in to Reply
    • Robin says:
      24 March 2009 at 7:04 am

      I could use another cup of tea, thanks! No milk or lemon.

      I think the ermine is wearing a scarf?!?

      Log in to Reply
      • Daisy says:
        24 March 2009 at 8:30 am

        perhaps it’s a bit chilly in the garden…

        Log in to Reply
    • lilydale aka Natalie says:
      24 March 2009 at 5:07 pm

      My father once told me about some long-ago eccentric dandy who used to walk his LOBSTER, which makes walking an ermine seem downright normal!

      Log in to Reply
  6. Charlotte_V says:
    24 March 2009 at 7:13 am

    Nice redesign: subtle changes while maintaining continuity.

    That’s an adorable illustration on the bottle!

    I wonder whether anyone here has tried any of these Lostmarch (sorry, Lostmarc’h) scents?

    Charlott’e

    Log in to Reply
    • Robin says:
      24 March 2009 at 8:36 am

      Thanks Charlotte! I have a full sample set, but have been terribly busy & have only tried a couple. Hope to catch up in the coming weeks…I know a couple of them are very popular at MUA.

      Log in to Reply
    • Kess says:
      24 March 2009 at 9:32 am

      I tried Aod (no relationship to Aoud/Oud wood) and it was sort of ‘meh.’

      Log in to Reply
    • glrsims says:
      24 March 2009 at 10:25 am

      Absolutely! I have Lann Ael and Din Dan and love them both. Lann Ael is like a bowl of hot cereal with milk and apples, Din Dan could be a cousin to AG’s Hadrien, very tart lemon, only slightly sweet.

      Log in to Reply
  7. sacre bleu says:
    24 March 2009 at 7:36 am

    Robin- I hate to be a techno-turd, but is there a way to change my assigned password to something I can remember? Thanks – and the blog looks beeee-aaayyyy-youuu-teeee-fullllll

    Log in to Reply
    • Robin says:
      24 March 2009 at 7:48 am

      Yes, click on “Edit Profile” on the login box in the right sidebar.

      Log in to Reply
      • Filomena says:
        24 March 2009 at 9:57 am

        Robin,
        I think the new site looks great! It did take me three temporary passwords to get one that worked, but it’s worth it. Congratulations on a job well done.

        Log in to Reply
        • Robin says:
          24 March 2009 at 10:34 am

          Oh dear, so sorry that happened!

          Log in to Reply
        • Daisy says:
          24 March 2009 at 10:57 am

          Hi Filomena, looks like you have more water lilies in your pond than I have in mine!!! (jealous!)

          Log in to Reply
          • Filomena says:
            25 March 2009 at 3:43 pm

            But Daisy, your water lily is very striking!

    • Daisy says:
      24 March 2009 at 8:33 am

      I feel your pain!! When I got the email and saw that password I almost died….please, first thing in the morning simplicity is essential. Changing it is easy though (even for me..before coffee!)

      Log in to Reply
      • Robin says:
        24 March 2009 at 8:34 am

        It’s a nasty password, agreed!

        Log in to Reply
      • Filomena says:
        25 March 2009 at 3:44 pm

        I totally agree…but it was worth it. I love the new site.

        Log in to Reply
  8. sacre bleu says:
    24 March 2009 at 8:12 am

    Thanks so much.

    Log in to Reply
  9. bergere says:
    24 March 2009 at 8:54 am

    Hi, Robin! Love the changes!
    The ermine pattern (white with a stylized figure that’s supposed to represent dark parts of the ermine fur) is part of the coat of arms and flag of Brittany, so I’m betting that’s the reference here–lots of Breton symbolism. Lostmarc’h is a really nice brand; I’ve got their Din Dan, a summery frag which manages to be lemony and crisp with a mellow, peachy drydown. I’d love to smell this one; a lot of lavender scents are pretty masculine, so I wonder if this is a masculine, feminine or unisex.

    Log in to Reply
    • Robin says:
      24 March 2009 at 11:29 am

      Thanks Bergere! I *think* Din Dan is the one everyone at MUA loves, but wouldn’t swear to it.

      Log in to Reply
  10. Pimpinett says:
    24 March 2009 at 8:55 am

    We have ermines living in our cabin sometimes – under the house, and we often find ermine droppings inside the house when we get there in the summer, so supposedly they get into the house during the winter as well. Very cute animals, but they smell sort of like rats, if you know what an outhouse where there are rats living smells like? I doubt they make good pets, most of the animals in that family seem to be very difficult to tame.

    Log in to Reply
    • Robin says:
      24 March 2009 at 11:29 am

      Oh my!

      Log in to Reply
  11. March says:
    24 March 2009 at 9:07 am

    Dude! I meant to register as Robin, what happened?!? ;-P

    Glad to see you back.

    Log in to Reply
    • Robin says:
      24 March 2009 at 10:35 am

      Dude, it’s never too late to change your display name!

      Log in to Reply
  12. judith says:
    24 March 2009 at 9:21 am

    If you came across a bottle of this on the shelf, you might think it was for your pet ferret ;-) I still would like to sample though.

    Log in to Reply
    • Daisy says:
      24 March 2009 at 9:45 am

      Is your gravatar a misty mountain range? I’m trying to decide if it is dangerous vertical cliff (imminent death below) or is it turned sideways?

      I love it that we can have avatars! I’ve never had one before and it took easily 10 minutes to choose from my pics—like a kid in a candy store who can have only one piece! (stresssss!)

      Log in to Reply
      • judith says:
        24 March 2009 at 12:19 pm

        Hi Daisy! The picture is called cliff in clouds. Reminds me of my beloved Alaska :-)

        Log in to Reply
        • Daisy says:
          24 March 2009 at 3:41 pm

          It certainly is majestic looking…and cold and a little scary…I’m sure someone, somewhere wants to climb it!!! Not me! But I like looking at it. Beautiful picture.

          Log in to Reply
    • Robin says:
      24 March 2009 at 11:30 am

      Judith, no worries here as I haven’t got a pet ferret, LOL…

      Log in to Reply
      • judith says:
        24 March 2009 at 12:23 pm

        I like this new site Robin!

        Log in to Reply
        • Robin says:
          24 March 2009 at 12:35 pm

          Good, thanks!

          Log in to Reply
  13. Veronika says:
    24 March 2009 at 10:04 am

    I’m in love with the design:)
    If only I could find this brand in Russia!

    Log in to Reply
    • Robin says:
      24 March 2009 at 11:30 am

      I don’t know if they ship internationally, but they do sell samples.

      Log in to Reply
  14. divinemama says:
    24 March 2009 at 10:46 am

    giggles

    Log in to Reply
    • divinemama says:
      24 March 2009 at 10:47 am

      Oops my giggles were in response to Daisy’s “perhaps it is a bit chilly in the garden.”

      Log in to Reply
      • Daisy says:
        24 March 2009 at 10:55 am

        the sun is up so maybe he’s warmer now. Too bad he can’t take off his …coat….

        it’s probably going to take a few tries to figure out where comments are going to end up and I’m trying to figure out how to follow the comments…maybe the google reader? but so far I haven’t a clue how to use it! This clearly calls for two or more chocolate bars!

        Log in to Reply
      • Robin says:
        24 March 2009 at 11:31 am

        It’s ok, you can giggle whereever you like :-)

        Log in to Reply
  15. jspot says:
    24 March 2009 at 11:51 am

    i love the drawing on the bottle, it’s adorable. actually, it reminds me a bit of a demeter bottle – very simple.

    love the new site!

    [was Jessica]

    Log in to Reply
    • Robin says:
      24 March 2009 at 12:00 pm

      J, I agree, way cute bottle. And thanks!

      Log in to Reply
    • Daisy says:
      24 March 2009 at 3:44 pm

      the ermine on the bottle reminds me of the fox in Le Petit Prince… very sad….sniffle….

      Log in to Reply
  16. Existentialist says:
    24 March 2009 at 2:27 pm

    Ermines get no luv here, I see. Perhaps my new avatar should be an ermine, just to be contrarian. If civet smells good, then perhaps zee water of zee ermine smells nice, too. (I’m still feeling febrile, so forgive me if I sound giddy.)

    Log in to Reply
    • Robin says:
      24 March 2009 at 2:45 pm

      Do, do, do! Someone should have an ermine avatar.

      Hope you’re better soon!

      Log in to Reply
      • Existentialist says:
        25 March 2009 at 7:19 pm

        Thank you, me too. I learned that some unknown person already registered a gravatar with my nickname (or I’m using their nickname), so thank goodness for identicons, as I like mine very much. Although I like March’s better. And Angela’s gravatar makes me feel… square.

        Log in to Reply
        • Robin says:
          25 March 2009 at 8:15 pm

          Angela’s is especially fabulous. Mine is dull as rocks, but easily identifiable.

          Log in to Reply
  17. krokodilgena says:
    24 March 2009 at 5:02 pm

    I really don’t think I have heard of an ermine before.
    They’re cute…

    I am not sure what gave me this idea, but for some reason a while ago I was thinking about a hedgehog perfume (??)
    I think CB I Hate Perfume could do it. or maybe Lostmarc’h.

    Log in to Reply
    • Robin says:
      24 March 2009 at 5:48 pm

      Perhaps that’s next in the series ;-)

      Log in to Reply
      • krokodilgena says:
        24 March 2009 at 9:07 pm

        I asked my friends if they would want a perfume called Ermine Water and sent them a picture of the bottle…
        and apparently ermine water is what all of my friends want in a perfume.

        Log in to Reply
        • Existentialist says:
          25 March 2009 at 7:20 pm

          Then you must have very cool friends.

          Log in to Reply
  18. Veronika says:
    24 March 2009 at 9:01 pm

    I wonder if there would be some similarity with Jicky?

    Log in to Reply
    • Robin says:
      24 March 2009 at 9:04 pm

      Gosh, could be, although somehow from the description I’m thinking something much lighter & fresher? But who knows!

      Log in to Reply
  19. Mediterana says:
    25 March 2009 at 1:41 pm

    That bottle is absolutely adorable! And I happen to love lavander aswell…

    Log in to Reply
    • Robin says:
      25 March 2009 at 3:22 pm

      Sounds like you’re sold!

      Log in to Reply
  20. MollyG says:
    25 March 2009 at 9:34 pm

    Love the bottle, and the scent sounds beautiful! Lostmarc’h has been sort of an underwhelming brand for me so far, though. (Didn’t think Lann-Ael was All That, Atao is nice but nondescript, and Iroaz is pretty but not something I could take a steady diet of.) So anyone who tries Eau de l’Hermine, please report back! :)

    Log in to Reply
    • Robin says:
      26 March 2009 at 8:34 am

      You’ve tried more of the line than I have…I need to find more sampling time, I’m so behind.

      Log in to Reply

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