Donna Karan's DKNY label has launched a new set of limited edition variations on Be Delicious: Be Delicious Picnic in the Park.
DKNY Be Delicious Picnic in the Park for women is a "lighter and playful version" of the original apple-based fragrance, and is sold in 125 ml Eau de Toilette. The men's version is in Eau de Cologne, and is described as a "sparkling re-interpretation of the original, adding a burst of citrus freshness by way of lemon and succulent blood orange". It is in 100 ml. Both scents are available now at Macy's. (via moodiereport, thestar, marieclaire)
See also: Be Delicious Shine.
Bath and Body Works has launched a new fragrance in their Signature Collection, Sparkling Peach.
Velvety Georgia peaches glow in a summer orchard. Bright. Juicy. Vivacious.
The notes include peach, nectarine, grapefruit, black currant, peach nectar, muguet, jasmine, apricot, green notes, plum, musk, amber and sandalwood. Bath and Body Works Sparkling Peach is an Eau de Toilette, and is $18.50 for 50 ml. (via bathandbodyworks)
Yu is a new high-end niche fragrance developed by the fragrance company Mane:
Yu ("rain" in Chinese) was created by Mane perfumer Cecile Krakower. Several ingredients were created using a process Mane calls "jungle essence," which employs a portable, pressurized canister and solvent to yield plant extracts in virtually any jungle, forest or field visited by Mane.
The fragrance notes include freesia, mandarin leaf, bergamot, tangerine, orange flower, ylang-ylang, champaca, genet, rosewood, vetiver, sandalwood and vanilla. Yu is a limited edition (no more than 500 bottles) and is available now at Bergdorf Goodman for $5,000. (via Women's Wear Daily) Note: the original article does not provide the size or concentration, but if you've got $5,000 to spend on a new perfume, I don't suppose it matters.
You know, about that Yu…we smelled it at Sniffapalooza a few weeks ago…
and to me, it smelled like a clean bathroom.
$5,000? No way.
I'm more interested in the BBW Peach…
LOL — just as well, you can go buy 250 bottles of the BBW and still save money!
yes, Yu smells like dryer sheets to me. And not even necessarily Bounty dryer sheets – but ordinary Target brand generic dryer sheets.
And everyone raves about the bottle for Yu – but I thought it was ugly. But then again, what do I know?
Have a great weekend, R.
I had to titter at the description of 'Picnic In The Park', a lighter and playful version of the original. I know it might be rude to say but don't they realise that the original didn't smell like Coco Chanel? I don't see how it could be lighter and more playful! Secondly $5,000 for a bottle of perfume is crazy! Even if they did use 'Jungle Essence'. It makes me think of Indiana Jones running round bagging flowers. I must just say that I remember hearing a few years ago of a British man who had marketed a perfume for around about £40,000(!!!). It came in a white gold bottle and had diamonds on the lid, but I don't remember the name.
So, sounds like it is way cleaner than I like. Just as well, not going to smell it, much less buy it 🙂
I didn't think the bottle was ugly, but nor was it as fabulous as I'd expect for the price.
You have a great weekend too!
You are thinking of Clive Christian, no doubt — he has several limited edition perfumes with gemstones & whatnot. And LOL — true enough on the Be Delicious 🙂
Too true! If they want “lighter” they may as well just bottle air.
I just don't get it – is marketing a brand new scent actually that risky? Is it necessary that we just keep creating limited editions and eau fraiches, and variations on a theme? Do studies show they sell better than if they released an entirely new and different scent?
It just seems like laboratory time wasted in my opinion. If you're going to go into the lab in the first place to create what is essentially a new fragrance – even if it is a variation on an existing fragrance – you may as well just go the whole enchilada and give us something completely new. Theres nothing wrong with having a line of 45 scents instead of having 5 scents that each have 5 or 6 variations (by the time all is said and done). I'd rather have a greater variety than waste my time trying “Chance Fresh” or “L'Instant Noel” or whatever the hell its called. And they're ALL guilty of it. From Chanel and Guerlain right down to Calvin Klein.
I'm so sick of it.
Marina had a post not too long ago where she simulated a board meeting at Dior Fragrances. And she hit the nail on the head.
Launching a new scent is both risky and very expensive. It isn't the “laboratory time” that is the problem, but the struggle to get consumers. The impetus to stick with flankers — which have a built in customer base and don't require massive advertising — is easy to understand, but it is so out of control that I think the industry as a whole is shooting itself in the foot. There is just too much product, and the pace of new releases has become relentless.
But if 800 new scents are coming this year, I'd just as soon have a huge proportion of them be flankers, because that means I don't have to smell them 🙂