Perfumer Anne Flipo, in a hinoki forest in Japan with Céline Roux of Jo Malone, for Jo Malone Hinoki & Cedarwood. (If you missed the first spot for the fragrance, it's here.)
Skin is what brings my fragrances to life
Francis Kurkdjian for Maison Francis Kurkdjian APOM. About 4 1/2 minutes.
The days of a single new fragrance release might be on their way out
The days of a single new fragrance release might be on their way out. Recently, luxury houses have opted to make a bigger splash by introducing entire new collections (five or more scents) all at once—embracing a strategy that threads a needle through olfactory experiences.
— Read more in Why Luxury Brands Are Dropping Whole Lines of Fragrances All at Once at Robb Report.
Ex Vetiver
The spot for Juliette Has A Gun Ex Vetiver.
The entrance to the niche fragrance rabbit hole
It simply surprised me because the scent was not what I expected from common hotel toiletries. Instead of smelling typically clean and fresh, it's rich, floral, and complex. I even questioned whether it was too feminine to wear outdoors. Little did I know that was the entrance to the niche fragrance rabbit hole.
— Victor Wong of indie brand Zoologist on Le Labo Rose 31. Read more in Discussing Creatures and Creativity with Zoologist’s Victor Wong at BeautyMatters.