Ted Lapidus has launched Stories by Lapidus, a new collection of 8 fragrances inspired by Brazil. There are 4 fragrances for men (Sensual Hero, Supreme Desire, Torrid Tempo and Wild Attraction) and 4 for women (Divine Passion, Seduction Vibes, Sexy Muse and Suave Skin)…
Ted Lapidus has launched Orissima, a new fragrance for women. Orissima celebrates “la Parisienne”…
Ted Lapidus has launched Ted Lapidus Pour Homme Gold Extreme, a flanker to Ted Lapidus Pour Homme…
A slideshow round up of new fragrance advertising, print and digital, plus a few older ads (30 slides in all) — most of these are for fragrances recently released in stores or just about to be released…
Ted Lapidus has launched Alcazar, a new fragrance for men styled as an ‘olfactive immersion in the Mediterranean’…