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Browsing by tag: swag

New FTC guidelines for bloggers

Posted by Robin on 6 October 2009 65 Comments

The Federal Trade Commission will try to regulate blogging for the first time, requiring writers on the Web to clearly disclose any freebies or payments they get from companies for reviewing their products.

[...] Violating the rules, which take effect Dec. 1, could bring fines up to $11,000 per violation. Bloggers or advertisers also could face injunctions and be ordered to reimburse consumers for financial losses stemming from inappropriate product reviews.

— From Bloggers Must Disclose Payments for Reviews at the New York Times (update: link no longer working, but you can read the same article here). Many thanks to Sondra for the link!

Perfume blogging & ethics

Posted by Robin on 9 May 2007 50 Comments

Flower by KenzoAnyone who is a habitual reader of the various perfume forums and blogs already knows that a little scandal erupted over the past few days. To make a terribly long story short, the idea has been floated that one or more perfume bloggers possibly a) accepted payment for writing favorable reviews and/or b) reviewed perfumes favorably because they had been gifted with free bottles from fragrance companies.

The issue has already been adequately covered elsewhere, so I will just quickly state my own experience and policies…

Read the rest of this article »

On beauty editors & swag

Posted by Robin on 14 April 2006 4 Comments

Jean Godfrey-June, the beauty editor of Lucky magazine, will launch a new memoir next week, Free Gift With Purchase: My Improbable Career in Magazines and Makeup.

The book has the potential to do for Manhattan beauty editors what Anthony Bourdain's “Kitchen Confidential” did for chefs: expose to public scrutiny the perks and peccadilloes of an insular world…

Read the rest of this article »

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