Comptoir Sud Pacifique launched Vanilles Absolues, a new trio of fragrances in Extrait de Parfum: Avant Garde, Carte Blanche and Tropical Sunset…
The daily lemming
From Old Spice, limited edition Snickerdudel antiperspirant: "...gourmet allure with scent of the delicious Sugar Cookies everyone loves", about $6.99 for 73g, or you can find it at Target packaged with 473 ml of the matching body wash for $9.99.
Such good taste
A holiday spot from Penhaligon's.
Friday scent of the day 11/29
Happy Friday and happy Native American Heritage Day! It’s also National Square Dancing Day. Birthdays: Louisa May Alcott, Clive Staples Lewis, Madeleine L’Engle and Chadwick Boseman. Our community project for today: pick your Black Friday poison…wear the last fragrance you bought, wear a cheap thrill, or wear a fragrance you love but refuse to buy in a full size because it’s too expensive. (We’ve done this project several times.)
What fragrance did you pick? As always, do chime in with your scent of the day even if you’re not participating in the community project.
I’m in a fragrance I refused to buy because it was too expensive when I tried it back in 2008…Monocle + Comme des Garçons Scent One: Hinoki. It is currently $120 for 50 ml, which all these years and industry changes later, seems comically cheap…
Energy amplification
When Yasmin Sewell launched fragrance brand Vyrao in 2021, she wasn’t sure it would find a wide audience. All of its seven scents promise a particular type of “energy amplification”, with a crystal inside the bottle charged by the brand’s “master energist” Louise Mita. “I was worried it would alienate too many people who were just not into the subject, even though I had the sense the world was shifting,” recalls Sewell.
That doubt has faded in the face of growing consumer interest and a wave of entrants to the spiritual fragrance market.
— Read more in Is spirituality fragrance’s next gold mine? at Vogue Business.