Boucheron will introduce Singulier, a new fragrance for men, this autumn.
The aromatic woody scent was was developed by perfumer Caroline Dumur and was 'built around cedar'. Additional notes include juniper, bergamot, grapefruit, geranium, lavender, sage, vetiver and patchouli.
Boucheron Singulier will be available in 50 and 100 ml Eau de Parfum.
(via sensualite.cz)
Update: the description via Dillards...
Discover Boucheron Singulier, an ultra-modern and sophisticated aromatic woody composition. Boucheron Singulier was created around a wood that is iconic in perfumery: cedar, which adds structure to the composition and reveals its olfactory complexity in conjunction with an invigorating accord of citrus fruits and juniper berries accented by a trio of lavender, clary sage and geranium. Combined, they reveal the full richness of cedar: magnetic, timeless, yet extraordinarily contemporary.
The name, the notes, the color of the bottle. Meh
I have not seen the ad copy in English, but hope it is stellar because yes.