Kenzo has launched Kenzo Memori, a new collection of seven unisex fragrances: Ciel Magnolia, Cèdre Secret, Coeur Azuki, Nuit Tatami, Poudre Matcha, Rêve Lotus and Soleil Thé.
A tribute to the House’s Japanese roots and its founder’s creative vitality suffused with a happy childhood, the Kenzo Memori Collection brings together seven exceptional fragrances. Created by seven great French master perfumers, they beautifully enhance iconic Japanese ingredients. Dreamlike, joyful and delicate, the Memori Collection is a journey through Kenzo’s fragrance memory.
Ciel Magnolia ~ "The most precious memory of the tea house: the Eau de Parfum Ciel Magnolia, for women and men. In the garden, behind the shoji* doors, the tree floods the sky with its pink petals. Soft as the silk of a kimono, the wind releases the scent of the musky magnolia. An unforgettable sight, the starting point of The Kenzo Memori Collection. Perfumer Quentin Bisch explains,"I was inspired by an encounter with a forest of magnolia trees in bloom. The beauty of a radiant sunny day: the pink and white petals contrast with a clear blue sky, while being framed by the woody richness of vast branches full of blooming flowers.”" Additional notes for the woody floral include musk and sandalwood.
Cèdre Secret ~ "In the living room of the tea house, by the fire, the warmth of cedar wood mingles with the autumn lights that sweep through the room. This memory inspired a fragrance in the Kenzo Memori Collection: Cèdre Secret. An Eau de Parfum, for women and men, with a woody trail illuminated by orange blossom. For Nelly Hachem-Ruiz: "Cèdre Secret is my interpretation of this traditional Japanese chestnut cake. I then developed this base into a very mild, woody scent, like the comforting smell of a family home..."" Additional notes for the woody fragrance include tonka bean.
Coeur Azuki ~ "Tea time, the delicious smell of azuki beans gently candied in sugar. Soon, the child will enjoy mochis with their tangy blackcurrant heart. Sticky with sugar, his little fingers gently brush against his palate, delighting him with a taste that will last forever. Cœur Azuki Eau de Parfum, for women and men, is a sophisticated gourmand creation." Developed by perfumer Delphine Lebeau.
Nuit Tatami ~ "Night falls, the house is still. Outside, the sky is studded with stars, it is time for dreams. The smell of tatami mats fills the room with a comforting scent. Spiked with pink peppers, the rice straw wraps itself in mellow amber musks. Nuit Tatami is the perfect Eau de Parfum, for women and men, for sweet dreams. Karine Dubreuil Sereni shares with us her influences: "I was inspired by Tatami, the iconic Japanese material made from fresh green rice straw found in every home. I like the idea that tatami is constantly evolving over time and the life of the home. A real refuge, I wanted to bring out this dimension of cocooning comfort, by pairing warm ambrette notes with creamy vanilla notes."" White amber.
Poudre Matcha ~ "Poudre Matcha is an olfactory tribute to the tea ceremony that every child knows by heart. Under the regular beating of the small bamboo whisk, a foam forms and the green matcha powder colors the hot water. Poudre Matcha Eau de Parfum, for women and men, is a skillful balance between a fresh velvety rose and a musky vanilla green tea. Jean-Christophe Herault reveals to us his secrets behind the fragrance: "I’ve a passion for warm and toasted aromas. These ingredients tell a lot of stories, even when they are only added in trace amounts. It was therefore only natural that I wanted to reproduce the sensations of a Japanese tea, a cross between matcha and genmaicha. But I wanted to showcase the hidden facets of this tea by adding musk, rose and vanilla to it. The blend offers a surprising mix of comfort and originality. Poudre Matcha is gentle and nostalgic, the embodiment of a happy memory." Floral.
Rêve Lotus ~ "Memories of joyful walks, clouds reflected in the pond. Rêve Lotus Eau de Parfum, for women and men, is an ode to reverie and contemplation. Cottony flowers wrapped in a reassuring mimosa and white musk accord for infinite skin comfort. A delicate trail of sandalwood and ambroxan lingers in the air." For Quentin Bisch : "I was inspired by the play of textures conveyed in an iconic Japanese lotus: a dreamlike flower that combines the fluidity and freshness of water with the delicate and powdery sensation of freshly bloomed petals." Musky floral.
Soleil Thé ~ "The golden light of long summer afternoons shines through the shoji. At tea time, children delight in a magical sight: a flower blossoms in their cup on contact with the simmering water. A radiant interpretation of this poetic bloom, Soleil Thé is a musky floral Eau de Parfum, for women and men. Right from the start, ginseng tea exudes its energy. Infused with powdered iris, it blossoms in the light of white musk. A summer caress on the skin. Jérôme Di Marino explains to us the origin of these floral notes: "Inspired by ginseng, an ingredient from the Far East with invigorating properties, I wanted to combine two legends, one from the West and the other from the East; the blue-blooded flower and the root of life previously reserved for Emperors. By choosing Iris, this iconic flower of Western perfumery with powdery accents, I wanted to create a surprising and addictive infusion, like an abstract journey in time and space"" Floral.
Kenzo Memori Ciel Magnolia, Cèdre Secret, Coeur Azuki, Nuit Tatami, Poudre Matcha, Rêve Lotus and Soleil Thé are available in 75 ml, around €90 each.
(via kenzoparfums, additional information via elcorteingles.es)
Love the minimalist design.
Some of the fragrance sounds nice but oh how well they know how to tell a story with each of them ?
The backstory is better than many, and yes, great packaging! Who knows if they are any good.