La Perla's Grigioperla line for men has introduced Hedò White, a flanker to last year's Hedò fragrance. Hedò White is a spicy scent for the man who "selects luxury as a lifestyle".
The fragrance notes include lemon, bergamot, grapefruit, pear, watermelon, ginger, cardamom, cypress, patchouli, musk, tonka bean and cedar.
Grigioperla Hedò White is available in 30, 50 and 100 ml Eau de Toilette and in matching After Shave. (via bellemania.de, labazza)
Cathy Guetta's Ibiza line will launch Pink Power this fall. The new scent for women features notes of pink pepper, bergamot, tangerine, queen of the night flower, amber, tonka bean and musk. Sizes & concentration unknown; I'll add them later if I can find them. (via ibizaparfums)
Who “selects luxury as a lifestyle…?” How ridiculous. It seems interesting enough, though, I must say, I don't think watermelon sounds nearly as enticing to me as they might hope. If I can find it, I'd be willing to try, but it's probably another one of those nose-searers that are overapplied and actively replace nose-hair clippers. =o
Pink Power? Sounds like every other pink fragrance. And the bottle looks drug-storey.
We'll see. I always hope I'm wrong with such things.
I don't care about the juice… I'm busy admiring the eye candy.
The Ibiza line is drugstore, I think? I'm not really sure, the only way to get it in the US is at the discounters.
Um, first thing I thought was WHY Josh Hartnett, when you could look at this?
That is true; who cares about scents when there's a built tan guy paraing around in swim trunks? That's what the marketers hope for, of course. xD
I'd think that that'd be sort of alienating, don't you? Do they think a guy is gonna see that and think his abs will magically appear after every spritz and his skin will darken? Just get a beautiful bottle; that's all I really care about. Sort of like the Serge Lutens ads.
It is true, Serge (and many other luxe niche lines) do not use sex to sell. I would think it *would* be sort of alienating, but then, it seems to work, doesn't it? For both women and men.
Anyway, if the stuff makes abs magically appear, I need some 😉
I read an article a year or so ago; apparently, sex was too distracting to the average person and they forgot the brand that was being advertised. The irony, the delicious irony. And I'd imagine Serge (and the others) customers would be smart enough to know sex does not a fabulous perfume make.
I'll take some! D=
And personal retoucher that follows me around.
Two questions: 1. Is that a metal flower brooch on the band of his boxer briefs? 2. Does the Ibiza bottle come with that ridiculously awesome pink disco ball?
Unless I misunderstand the images on the Ibiza Parfums website, the perfumes come packaged *inside* the awesome disco balls.
That is exactly what I was hoping! I really hope this starts a trend in fragrance packaging. I was getting bored with all the removable rings and charms. J. Lo, take note.
Oops..and no, it is just a string tied in a bow. I think (?) that might be a swimsuit? Just guessing. But who would want to have a string tie on their boxers?
I am not surprised. Even when it doesn't strike me as sexy, I'm distracted…
Hear, hear! I officially “select luxury as a lifestyle”. So now will someone please tell my bank account?
LMAO! Um, who would wear a super tight white swimsuit?! Maybe we just don't get luxury as a lifestyle, R…
I would, LOL! But only if I had those abs.
Yah, get in line 😉
K, I am *sure* I don't get luxury as a lifestyle, LOL…
I want a watermelon fraaagrance!
There are plenty to be had!
Never mind the eye candy–I'm distracted by the Photoshop.
He does look perfect!
I think (if I'm not mistaken) the eye candy you're referring to is Will Chalker. It's the same guy who was featured in Paco Robanne's XS Black PR material that Chandler Burr detested.
Thanks!