A video promo for the new L’Eau Ambrée from Prada.
Ok
Posted by Robin on 46 Comments
Ok
46 Comments
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How bizarre and mildly disturbing.
BTW the models and fashion are from the Spring/Summer 2009 collection.
It is weird. Not disturbing to me, just weird, and maybe a little silly.
Wow…this is the best they could come up with?
I guess! I don’t hate it, but it isn’t as memorable as it could be.
I keep seeing it on tv now – it’s a bit high fashion stepford wife-ish.
Wouldn’t have thought of it that way, but yeah. That fits.
ok…
Yep.
Yay! Just what I’m looking for – a fragrance that turns me into some sort of bizarre clone with a penchant for overapplying.
Are they drunk?
LOL…high on the fumes, maybe!
yes, before they had bottles of L’eau Ambree….they had bottles of L’eau-enbrau …oh wait, maybe that’s spelled Lowenbrau…..many bottles….
hahahahahaha!!!
Nice! Maybe they actually replaced the contents of their spritzers with it. That would explain all the giggling and wobbling.
I like it. I don’t love it, but I like it.
No guy around to have to — yawn — go seducing. No celebs dressed only in their underwear, writhing around. No ridiculously luxurious hotel room. Just models in intense high fashion gear (clothes and hair for the art of it, not as man-magnet) all gettin’ into a new fragrance. Can’t see a darn thing objectionable about that.
I don’t dislike it either, and appreciate all the things you mentioned — I’m REALLY tired of fake sexy. But despite being kind of weird, it just isn’t memorable enough. So yeah, I like it but I don’t love it.
I wasn’t able to hear the audio, so I really shouldn’t be commenting, but… My only gripe was that it seemed like a half-fleshed out idea. Like the sort of thing you show in film class, and then you’re able to take the critiques given and polish it up. Other than that, just seemed silly and light-hearted. Nothing wrong with that.
Yeah, not sure the music transforms it all that much, although you’ll have to see what you think later.
No, it doesn’t. The woman’s accent at the end is a little distracting, though.
(Oh, i see Datura already commented on that.)
Wow, never really thought of spritzing with a bulb sprayer as seductive. Maybe I should.
Everything in moderation, please…I hope they’re spraying water, or they’d all be choking by the end!
I thought that same thing when they doused that poor girl in Wode last summer. Jeez.
Still haven’t tried Wode, actually. It’s going into the next batch. =P
Yes…that was memorable though!
Zee accent, she is odd no?
It’s kind of surprising that they left that in…
I kind of like it. I think.
There aren’t enough beehive-chignons in advertising nowadays.
I’m probably curious about the fragrance too.
True, we need more piled up hair
The higher the hair, the closer to God…
hair is like ‘pinky fingers up’…the higher it is , the fancier you are?
The clothes/hair/everything is from the Spring Summer 09 shows, even the music, where they played Elvis Presley music for the runway. From the show to the ads, it was well done. So this was a let down.
From the shuffling of the feet, to the over-applying, to the silly direction. As Robin said…OK.
Good to know…I don’t follow the fashion end of things.
I thought it was playful, a bit seductive and just a little silly. But not very well-developed as Miss Kitty mentioned. I prefer this to so many of the other ads that we see with nearly naked bodies and pseudo-sex (yawn). Oh and I love the beehives.
Oh trust me, I prefer it too!
I didn’t mind it, I was just a bit aghast at how much they were praying!
lol- my poor mom is becoming anosmic to a lot of things and she had a sample of vettiveru I had given her – she splashed on a whole bunch thinking it had lost all its verve because she couldn’t smell it well, and her partner came home and was “what the heck are you doing???? You can’t go out like that!!”
er, “spraying”!!
Ack! That’s too bad.
I got a sample of L Eau Ambree from Neiman Marcus and i like it but it smells sweet on me. The sample came in a nice Prada envelope not the usual cards perfume samples get attached to. I really do not know about the amber in there, i cannot really smell it.
Prada always does those little envelopes…nice touch, I think.
omg~~ is this prada’s new ad??? what are their thinking~~ come on this is the worst in my list so far!!
i hate the models.. i hate the idea ..
and i just have to forgive them, coz i love the prada bottle so much!!
Prada usually does a great job with perfume, so I’ll forgive them the ad
Ahem… Fleur d’Oranger? They are not forgiven yet!
But even that wasn’t a generic, pandering to the masses kind of scent — I just didn’t like it.
I’m just bitter ‘cos I got burned on that one – put my faith in the combination of Prada + Fleur d’Oranger and ordered it unsniffed. I know, I know – rooky mistake. Still, I like to hold a grudge!
completely blah. mucho dopey. the music sucks. it would have been thrown out my high school advertising class……..so sad.
especially since–i think–i tested this and liked it…….
oh well……………………
I liked the fragrance too…really well done.