“Those Axe ads are relatively accurate,” Herz says of the TV spots depicting women mauling cologne-doused schlubs. “If a woman likes how you smell, she’ll be drawn to you.” (That’s not a license to shower in Drakkar Noir, gentlemen—we still have to like the stench you’re sporting.)
— Rachel Herz, author of The Scent of Desire: Discovering Our Enigmatic Sense of Smell, quoted in Follow your nose: Arousal starts with a sniff—so watch where you dab that perfume in Time Out New York. Thank to Jessica for the link!
A recent study shows a strong correlation between the lack of genetic diversity and the poor population density of sandalwood trees in south India. Penalties and absence of uniform laws have been a deterrent to nurturing this treasure.
— From Fading Fragrance?, an article about the threats to sandalwood in the wild, in the Deccan Herald. (link no longer active, sorry!)